Master of Business Administration- MBA Semester 2

May 2012

 Master of Business Administration- MBA Semester 2

MB0044 – Production and Operations Management - 4 Credits

(Book ID: B1133)

Assignment Set - 1 (60 Marks)

Note: Each question carries 10 Marks. Answer all the questions.

Q1. What is meant by productivity? Write a brief note on capital productivity.

Q2. (a) What is automation?

(b) What are the kinds of automation?

Q3. What are the factors that influence the plant location?

Q4. Explain about the seven basic quality control tools.

Q5. Define project management. Describe the five dimensions of project management.

Q6. Write a brief note on Just-In-Time (JIT). May 2012

Master of Business Administration- MBA Semester 2

MB0044 – Production and Operations Management - 4 Credits

(Book ID: B1133)

Assignment Set - 2 (60 Marks)

Note: Each question carries 10 Marks. Answer all the questions.

Q1. Describe briefly the Computer Integrated Manufacturing (CIM).

Q2. What is meant by Total Quality Management? Mention the 14 points of Deming’s approach to management.

Q3. Describe briefly the Project Monitoring and control.

Q4. What is value engineering? Explain its significance.

Q5. Define Supply Chain Management (SCM)? What are the aims and objectives of SCM?

Q6. Write short notes on automated flow lines.

Summer / May 2012

 Master of Business Administration- MBA Semester 2

MB0045 –Financial Management - 4 Credits

(Book ID: B1134)

Assignment Set- 1 (60 Marks)

Note: Each Question carries 10 marks. Answer all the questions. Q1.	What is Financial Management? Explain its importance.
Q2.	What is meant by Capital budgeting? Explain the importance of capital budgeting.
Q3.	Describe the concept of working capital.
Q4.	What are the types of leverages? What is the implication of operating leverage for a firm?
Q5.	Explain the factors affecting Financial Plan.
Q6.	Mr. X purchases a bond whose face value is Rs.1000, and which has a nominal interest rate of 8%. The maturity period is 5 years. The required rate of return is 10%. What is the price he should be willing to pay now to purchase the bond?

May 2012

 Master of Business Administration - MBA Semester 2

MB0046 – Marketing Management

(4 credits)

(Book ID: B1135)

ASSIGNMENT- Set 1

Marks 60

_________________________________________________________

Note: Each Question carries 10 marks. Answer all the questions.

Q1. What is meant by marketing management? Explain the importance of marketing management.

Q2. What is brand equity? Explain in brief.

Q3. Briefly explain the major external and uncontrollable factors that influence an organization decision making, performance and strategies

Q4. Discuss the potential benefits associated with MIS.

Q5. Write short notes on Segmentation.

Q6. Explain the various stages involved in new product development May 2012

Master of Business Administration - MBA Semester 2

MB0046 – Marketing Management

(4 credits)

(Book ID: B1135)

ASSIGNMENT- Set 2

Marks 60

_________________________________________________________________________

Note: Each Question carries 10 marks. Answer all the questions.

Q1. Differentiate between Consumer market and business market.

Q2. What is branding? Discuss the components of Brand Equity.

Q3. What are the functions of marketing channels.

Q4. Explain the different methods which allows a media planner to decide budget allocation

Q5. Define the term “direct marketing” Explain the different methods adopted for direct marketing

Q6. Differentiate between International marketing and Domestic marketing.

May 2012

 Master of Business Administration - Semester 2

MB 0048: “Operations Research”

(4 credits)

(Book ID: B1301)

ASSIGNMENT- Set 1

Marks 60

Note: Each Question carries 10 marks. Answer all the questions.

1. (a) What is linear programming problem?

(b) A toy company manufactures two types of dolls, a basic version doll-A and a deluxe version doll-B. Each doll of type B takes twice as long to produce as one of type A, and the company would have time to make maximum of 1000 per day. The supply of plastic is sufficient to produce 1000 dolls per day (both A & B combined). The deluxe version requires a fancy dress for which there are only 500 per day available. If the company makes a profit of Rs 3.00 and Rs 5 per doll, respectively on doll A and B, then how many of each doll should be produced per day in order to maximise the total profit. Formulate this problem.

2. What are the advantages of Linear programming techniques?

3. Write a note on Monte-Carlo simulation.

4. Use Branch and Bound technique to solve the following problem

Maximise z = 3x1 + 3x2 + 13 x3

Subject to

– 3x1 + 6x2 + 7x3 ≤ 8

6x1 – 3x2 + 7x3 ≤ 8

0 ≤ xj ≤ 5

And xj are integer j = 1, 2, 3

5. Explain the different steps involved in simulation methodologies?

6. Write down the basic difference between PERT &CPM.

May 2012

Master of Business Administration - Semester 2

MB0048: “Operations Research”

(4 credits)

(Book ID: B1301)

ASSIGNMENT- Set 2

Marks 60

Note: Each Question carries 10 marks

1. Define Operations Research. Discuss different models available in OR.

2. Write dual of

Max Z= 4X1+5X2

subject to 3X1+X2≤15

X1+2X2≤10

5X1+2X2≤20

X1, X2≥0

3. Solve the following Assignment Problem

operations	M1	M2	M3	M4
01	10	15	12	11
02	9	10	9	12
03	15	16	16	17

May 2012

 Master of Business Administration - MBA Semester 2

MB0049 – Project Management

(4 credits)

(Book ID: B1138)

ASSIGNMENT- Set 1

Marks 60

_________________________________________________________________________

Note: Each Question carries 10 marks. Answer all the questions.

Q1. What is meant by project management? Discuss the need for project management.

Q2. Write brief note on project planning and scoping.

Q3. Discuss the various steps in project monitoring and control.

Q4. What is Project Management Information System (PMIS)? What are the major aspects of PMIS?

Q5. What is PERT chart? What are the advantages of PERT chart?

Q6. Write brief notes on Re-structuring. May 2012

Master of Business Administration - MBA Semester 2

MB0049 – Project Management

(4 credits)

(Book ID: B1138)

ASSIGNMENT- Set 2

Marks 60

_________________________________________________________________________

Note: Each Question carries 10 marks. Answer all the questions.

Q1. Define risk management? Explain the components of risk management.

Q2. What are the various phases of project management life cycle? Explain

Q3. What is Return on Investment (ROI)? Explain its importance

Q4. Discuss the role of effective data management in the success of project management.

Q5. Write short notes on re-engineering.

Q6. Write brief note on project management application software.