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Thursday 28 February 2019

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NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Supply Chain Management
Internal Assignment Applicable for April 2019 Examination
Assignment Marks: 30

1. Globalization and the advent of Information and communication technologies have
influenced substantial changes in forms of supply chain management. Discuss the
need and importance of warehouse management. Explain in detail the various types
of technology that can be used to manage the warehouse operations with reference
to a retailer like Reliance Trends, Pantaloons, etc.
(10 Marks)
2. Collaborative Planning, Forecasting and Replenishment (CPFR) is a technological
innovation tool that was first registered as a trademark by the Voluntary Interindustry
Commerce Standards (VICS) Association (1998) and is defined as a web-based
approach which can coordinate the diverse process of supply chain management
including production and purchasing planning, demand forecasting. It is a collection
of new business practices that leverage the internet and EDI in order to achieve two
goals: radically reduce inventories and expenses while improving customer service.
Give an example of a pharmaceutical company where the different phases of CPFR
have been successfully adopted. (10 Marks)
3. Over the past several decades, logistics activities have increasingly been sourced out
to specialized third-party logistics providers (3PLs). In recent years, however, 3PLs
have increasingly been challenged by new disruptive business models and digital
technologies. For example, platforms such as Cargomatic and Uber Freight enable
cost-efficient, real-time, on-demand arrangements of transports that cut into the
domain of logistics services. E-commerce providers such as Amazon, which used to
be a business partner to 3PLs, has started building up its own online-based logistics
solutions. Similarly, vehicle manufacturers have started to leave their traditional
business field and provide their own digitalized fleet management and mobility
services, which used to be domains of 3PLs as well. As pointed out in a study by the
consultancy company Oliver Wymann, logistics start-ups from the USA and Asia
with high financing volumes are transforming the entire logistics industry. This puts
significant pressure on traditional logistics markets such as Germany, Sweden and
the Netherlands, with their established market players. Experience from other
industries such as travel and retail shows that digital disruptions may change entire
markets within a very short time. In the course of these changes, business models
that have been dominant for decades are replaced by new ones. (Source: Hofmann,
E., & Osterwalder, F. (2017). Third-party logistics providers in the digital age:
Towards a new competitive arena? Logistics, 1(2))
a. Highlight any two examples of third-party logistics providers (3PLs) startups in India
and how have they transformed the ecommerce space. (5 Marks)
b. How do these startup companies disrupt the already existing established domestic
logistics players? (5 Marks)
***************

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NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Advanced Supply Chain Management
Internal Assignment Applicable for April 2019 Examination
Assignment Marks: 30
1. As Head of Supply Chain you are given the task of distribution network design. Explain
the process of Distribution Network Design you will follow and the influencing factors
you need to consider. Give examples wherever possible.
(10 Marks)
2. As a business strategy, your organization has chosen to outsource some work so that
they can continue to focus on the core business processes. Small tasks which can be
easily passed on to outsourcing companies are identified. Explain the supplier selection
and procurement process that needs to be followed for successful implementation.
(10 Marks)
3. A wholesaler buys shoes from NaviCo a shoe manufacturing company at Rs.500 per
pair. The wholesaler carries an average inventory of Rs 60,00000. The purchase
department expenses are Rs 408000 per annum and during this period around 3400
orders are released for procuring the shoes. It is also estimated (as % of inventory
value) the ware-housing costs (building rent, depreciation, operating cost) to be 6%,
Material handling costs (equipment, lease or depreciation, power) 3%, Labor cost 3% ,
Investment costs (borrowing costs, taxes, and insurance on inventory) 11%, Pilferage,
scrap, and obsolescence 3%. The annual demand for NaviCo shoes are 50,000 pairs.
a. What should be the ordering quantity the wholesaler should place to keep his total
inventory costs minimum? (5 Marks)
b. Explain the types of inventories maintained by an organization? (5 Marks)

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Semester 1 Examination Paper
IIBM Institute of Business Management

Semester-1 Examination Paper MM.100

Human Resource Management

1) Name the program which makes supervisor more alert, as it is his responsibility to rate his Subordinates
1. Periodic appraisal
2. Yearly appraisal
3. Monthly appraisal
4. Weekly appraisal

2) The HRD programmes fail due
1. Crime factor
2. Social justice
3. Inflation
4. Poverty

....

8) The process of analyzing jobs from which job descriptions are developed are called ________.
1. Company analysis
2. Job Analysis
3. Appraisal
4. Job enrichment

9) Which is not the method of performance appraisal ?
1. Straight ranking method
2. Grading method
3. Group Appraisal
4. Circle Method

10) MBO Means
1. Management by Operation
2. Management by Organization
3. Management by Objectives
4. All the above



Part Two:
Q. 1 Explain the importance of Career Planning in industry.

Q. 2 Explain the nature of Human Resource Development. Examine its scope and nature.

Q. 3 Discuss the various Methods of Performance Appraisals?

Q. 4 Explain On-Job and...
Caselet 1
India Tele Linkages (ITL) was one of the pioneers to enter the telecom business in India in the private
sector. India T.L. was the only company to have brand recognition with its popular Tulip range of
telephones. ITL had restructured itself into a multi product/ service group by diversifying into other
telecom and non-telecom services like healthcare too. Its service venture included Chennai
operations, ITL cellular and the cellular licensee in Andhra territory. After distributing different areas
among different groups of companies, ITL also ventured into manufacturing of transmission
equipments. In fact, ITL was the first company to get ISO 9002 accreditation in India. In the year
2000, it entered into a tie-up with ..fast growing
telecommunication industry. Rakesh Sharma attributed this turnover to the lucrative packages offered
by their competitors and Kamal Kumar was losing sleep over the loss of trained employees to the
competitors. The competitors being well diversified and financially sound could bear the burnt of
losses whereas India Teletel could not afford loss.

1. How far do you think that that HR strategies are in alignment with the corporate
strategy of the company?

2. Had you been Kamal Kumar, what steps would you to minimize the employee
turnover?


Caselet 2
Dr. K.K. Chauhan was basically a research scholar and master in his field. He had a dream of
becoming an entrepreneur. His dream came true in 1966 when he started a small pharmaceutical bulk
drug-manufacturing unit named Kusum laboratories at Industrial Estate of Indore (M.P.), India. Soon,
other renowned scientists and scientists and scholars in the area of chemistry joined him. The team
researched and developed better and economic ways to manufacture bulk drugs like, Niacinamide,
Thiacetazone, Isoniazid, Probenecid and Chloroquine Phosphate.The products of Kusum laboratories,
by virtue of its quality and price became very popular and soon the list of customers included big
brands like Bayer, Merck & others. ....
When asked about the success, Suyash commented that workers and management in KBCL were not
two different levels but they were a synergistic combination. This was obvious from the yield which
had touched the unbelievable records of 70 MT/month. This made KBCL the world’s largest
Chloroquine phosphate manufacturing unit. 60% of in-house production was being used for domestic
market and the company began exporting the rest to South Africa, Pakistan, CIS, and the Gulf
countries.

1. What additional compensation and reward system would you suggest apart from the ones
mentioned in the case?

2. If you had been in the place of Suyash, what measures would have recommended overcoming the
Chinese threat?


....

1) What is manpower planning? Explain the various steps involved in the manpower
planning. Discuss its objectives.


2) What are Quality Circles? Examine the process involved in Quality Circles and evaluate
the advantages and disadvantages of quality circles.

Wednesday 27 February 2019

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NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Organisational Behaviour
Internal Assignment Applicable for April 2019 Examination
Assignment Marks: 30

1. Explain, discuss and compare the Hofstede Cultural dimensions between any one Asian
country and One European Country. (10 Marks)
2. Monika works with Bing & Geller Enterprise which is a media house. The organisation
has beautiful workplace with all the amenities. The salaries are disbursed on time,
employees are able to maintain a good work life balance. But the employees are not
very satisfied and motivated. Ashita being new HR manager runs an employee
satisfaction survey through which she realised that even though such nice amenities are
provided employees are not happy as they did not find their jobs meaningful and
challenging. They also pointed that there was no recognition, no bonus etc. Relate this
case scenario with Herzberg’s two factor theory and discuss the same. Conclude by
giving some suggestions to Ashita which are realistic and can be implemented.
(10 Marks)
3. Leadership is an essence of any organisation. It can break or make an organisation.
Keeping this statement in mind. Discuss
a. A Resonant leader of your choice (not the one in your textbook) and discuss his
qualities and how those (qualities) helped to build the organisation. (5 Marks)
b. A Transactional leader of your choice (not the one in your textbook) and discuss
whether this style of leadership according to you is suitable or not. . (5 Marks)
*****************

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NMIMS Global Access                                                          
School for Continuing Education (NGA-SCE)
Course: Operations Management
Internal Assignment Applicable for April 2019 Examination
Assignment Marks: 30
1. Explain how the Theory of Constrains can be applied at an automobile repairing and
service center. (10 Marks)
2. Your company has compiled the following data on the small set of products that
comprise the specialty repair shop. Perform an ABC inventory classification for the
data. Which product(s) do you suggest the firm keep the tightest control over?

Item code
Annual demand
Unit cost (INR.)
A1
3000
20
B3
4000
45
D2
3000
35
C2
2000
30
A5
500
50
C9
680
15
D1
460
40
D3
1000
20
C3
450
500
F1
520
400
K5
5000
50
M1
680
400
N2
900
20
(10 Marks)
3. According to Tarí and Sabater (2004), firms must develop both the hard and soft parts of
TQM in order to succeed. While the hard elements are related to quality tools and
techniques for continuous improvement, the soft side is associated with management
concepts and principles such as team work, leadership, customer focus and culture
(Fotopoulos and Psomas, 2009). In their study about quality management tools and
techniques, Tarí and Sabater (2004) analyzed about 30 commonly used tools and
techniques such as benchmarking, brainstorming, design of experiments (DOE), failure
mode and effect analysis (FMEA), flow charts, poka yoke, quality function deployment
(QFD), quality improvement teams and statistical process control (SPC). Soft elements
indirectly affect performance, because they create an environment that facilitates the
implementation of hard elements (Rahman and Bullock, 2005).
(Source: Gerolamo et al. (2014), Quality Management: How do Brazilian Companies
use it?, Procedia - Social and Behavioral Sciences 143 ( 2014 ) 995 – 1000)
3a. Using examples from manufacturing industry, explain any two management concepts
and principles (soft practices) related to TQM. (5 Marks)
3b.
Using examples from manufacturing industry, explain any two tools or techniques for
continuous improvement (hard elements) related to TQM. (5 Marks)

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Course : Strategic Management                                                   

1. China’s largest commercial vehicle firm Beiqi Foton wishes to enter India’s Automotive market. Conduct a PESTLE analysis for Beiqi in India & suggest whether Beiqi should enter India or otherwise. (10 Marks)

2. You have been appointed as a Strategy Consultant to Dolce & Gabbana Italian brand wanting to enter India. Which one of Porter’s Generic Strategies would you choose to be operational in India & explain the reasons in detail behind your choice of strategy? Once the strategy has been chosen, explain the categories of customers you would target? (10 Marks)

3. You are the Chairman of Nissan Motors in Japan. Your Indian subsidiary Nissan India has managed to gain only 1.9% of the market share so far & Competitor brands such as Maruti & Hyundai account for 50% & 17% of the market shares respectively.

a. What turnaround strategies can you suggest to arrest the decline of revenues & profitability of your company? (5 Marks)

b. In your opinion, would it be considered appropriate to pursue a Combination Strategy? State your response with appropriate justifications & reasons. (5 Marks)
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Semester 1 Examination Paper
IIBM Institute of Business Management

Semester-1 Examination Paper MM.100

Human Resource Management


Section A: Objective Type (30 marks)


1) Name the program which makes supervisor more alert, as it is his responsibility to rate his Subordinates
1. Periodic appraisal
2. Yearly appraisal
3. Monthly appraisal
4. Weekly appraisal

2) The HRD programmes fail due
1. Crime factor
2. Social justice
3. Inflation
4. Poverty

3) Name the recruitment process which is said to be a costly affair
1. Internal
2. External
3. International
4. National

4) In resent times, which department and head of the same usually initiates the manpower plan.
1. Operation department
2. production department
3. H R department
4. Logistics department
………………………..
9) Which is not the method of performance appraisal ?
1. Straight ranking method
2. Grading method
3. Group Appraisal
4. Circle Method

10) MBO Means
1. Management by Operation
2. Management by Organization
3. Management by Objectives
4. All the above



Part Two:
Q. 1 Explain the importance of Career Planning in industry.

Q. 2 Explain the nature of Human Resource Development. Examine its scope and nature.

Q. 3 Discuss the various Methods of Performance Appraisals?

Q. 4 Explain On-Job and Off Job Training.



Caselet 1
India Tele Linkages (ITL) was one of the pioneers to enter the telecom business in India in the private
sector. India T.L. was the only company to have brand recognition with its popular Tulip range of
telephones. ITL had restructured itself into a multi product/ service group by diversifying into other
telecom and non-telecom services like healthcare too. Its service venture included Chennai
operations, ITL cellular …………………
ative packages offered
by their competitors and Kamal Kumar was losing sleep over the loss of trained employees to the
competitors. The competitors being well diversified and financially sound could bear the burnt of
losses whereas India Teletel could not afford loss.

1. How far do you think that that HR strategies are in alignment with the corporate
strategy of the company?

2. Had you been Kamal Kumar, what steps would you to minimize the employee
turnover?




Caselet 2
Dr. K.K. Chauhan was basically a research scholar and master in his field. He had a dream of
becoming an entrepreneur. His dream came true in 1966 when he started a small pharmaceutical bulk
drug-manufacturing unit named Kusum laboratories at Industrial Estate of Indore (M.P.), India. Soon,
other renowned scientists and scientists and scholars in the area of chemistry joined him. The team
researched and developed better and economic ways to manufacture bulk drugs like, Niacinamide,
Thiacetazone, Isoniazid, Probenecid and Chloroquine Phosphate.The products of Kusum laboratories,
by virtue of its quality and price became very popular and soon the list of customers included big
brands like Bayer, Merck & others. The company grew in name, fame and size and very soon had a
workforce of about 40 workers, 9 chemists and a factory manager to look after the production. The
high demand and completion of process called for 24 hours running of the factory and thus it was
run in three shifts giving an output of 3.5 metric tons per month. The workers were treated as family
members and Dr. Chauhan personally used to enquire about the welfare of the workers. The
laboratory increased in size day-by-day and new departments like administration, accounts, stores and
personal were formed. This changed the entire scenario and by 1987, the factory had a production
workforce of 60 workers, 12 chemists and a ……………………..
world’s largest
Chloroquine phosphate manufacturing unit. 60% of in-house production was being used for domestic
market and the company began exporting the rest to South Africa, Pakistan, CIS, and the Gulf
countries.

1. What additional compensation and reward system would you suggest apart from the ones
mentioned in the case?

2. If you had been in the place of Suyash, what measures would have recommended overcoming the
Chinese threat?



1) What is manpower planning? Explain the various steps involved in the manpower
planning. Discuss its objectives.


2) What are Quality Circles? Examine the process involved in Quality Circles and evaluate
the advantages and disadvantages of quality circles.

Tuesday 26 February 2019

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NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Logistics Management
Internal Assignment Applicable for April 2019 Examination
Assignment Marks: 30

1. The only real differentiator in today’s markets is service, and transportation is a
vital part in that accomplishment. Without it, customer loss is virtually a
guarantee”. How will you explain this statement?
appreciated)
(Industry examples will be well
(10 Marks)

2. Discuss briefly with examples how as a Logistic Manager you will address various
objectives in terms of total cost goals and customer service goals. (10 Marks)
3. As the Logistics Head, you observe your organization had planned 500
consignments last year but the actual data reveal that company had booked only
300 consignments and out of which 250 were actually delivered. The report also
suggests that 5 consignments were damaged in the transit.
a. Explain the performance measurements you can do using various productivity
measures for improvement? (5 Marks)
b.
Explain your strategy to select the right distribution channel for your business
(5 Marks)

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Course: Marketing Management

Case
“Swaad” is a regional brand for pickles and spices. The demand for the brand has been growing. The pickles are made by traditional practices. The company has hired only females to make good quality pickles. The pickles and spices are made using natural ingredients. The packaging is done in a traditional jar which can increase the shelf life of the product. The pricing of the product is higher than other existing competitor’s brand. The biggest marketing communication for them is Word of Mouth because of which “Swaad” is very popular in the regional market. The company understands that there is a huge potential for the brand to establish itself in the national market.
The company is planning to grow its business across the country and they hire you as a Marketing Manager. They want you to develop the business and advise them on various issues.
1. Study various elements of micro and macro environment for Indian Market and suggest whether the company should expand its business. (10 Marks)

2. Explain various ways to promote the Brand “Swaad”. (10 Marks)

3. a) Explain the buyer decision making process for pickles. (5 Marks)

3. b) Suggest the psychographic and behavioural segmentation for the Brand

“Swaad” (5 Marks)
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Semester 1 Examination Paper
IIBM Institute of Business Management
IIBM Institute of Business Management
Semester-1 Examination Paper MM.100
Human Resource Management

1) Name the program which makes supervisor more alert, as it is his responsibility to rate his
Subordinates
1. Periodic appraisal
2. Yearly appraisal
3. Monthly appraisal
4. Weekly appraisal
2) The HRD programmes fail due
1. Crime factor
2. Social justice
3. Inflation
4. Poverty
3) Name the recruitment process which is said to be a costly affair
1. Internal
2. External
3. International
4. National
...
4. Circle Method
10) MBO Means
1. Management by Operation
2. Management by Organization
3. Management by Objectives
4. All the above
Semester 1 Examination Paper
IIBM Institute of Business Management
Part Two:
Q. 1 Explain the importance of Career Planning in industry.
Q. 2 Explain the nature of Human Resource Development. Examine its scope and nature.
Q. 3 Discuss the various Methods of Performance Appraisals?
Q. 4 Explain On-Job and Off Job Training.

Caselet 1
India Tele Linkages (ITL) was one of the pioneers to enter the telecom business in India in the private
sector. India T.L. was the only company to have brand recognition with its popular Tulip range of
telephones. ITL had restructured itself into a multi product/ service group by diversifying into other
telecom and non-telecom services like healthcare too. Its service venture included Chennai
operations, ITL cellular and the cellular licensee in Andhra territory. After distributing different areas
among different groups of companies, ITL also ventured into manufacturing of transmission
equipments. In fact, ITL was the first company to get ISO 9002 accreditation in India. In the year
2000, it entered into a tie-up with LDC Telecom, Oman to manufacture SDH, digital control
multiplier and some network access products. The company registered total sales of RS. 76 crores in
1995-96, a 22% growth over previous year’s figure of Rs.62.4 crores. .. fast growing
telecommunication industry. Rakesh Sharma attributed this turnover to the lucrative packages offered
by their competitors and Kamal Kumar was losing sleep over the loss of trained employees to the
competitors. The competitors being well diversified and financially sound could bear the burnt of
losses whereas India Teletel could not afford loss.
1. How far do you think that that HR strategies are in alignment with the corporate
strategy of the company?
2. Had you been Kamal Kumar, what steps would you to minimize the employee
turnover?
Caselet 2
Dr. K.K. Chauhan was basically a research scholar and master in his field. He had a dream of
becoming an entrepreneur. His dream came true in 1966 when he started a small pharmaceutical bulk
drug-manufacturing unit named Kusum laboratories at Industrial Estate of Indore (M.P.), India. Soon,
other renowned scientists and scientists and scholars in the area of chemistry joined him. The team
researched and developed better and economic ways to manufacture bulk drugs like, Niacinamide,
Thiacetazone, Isoniazid, Probenecid and Chloroquine Phosphate.The products of Kusum laboratories,
by virtue of its quality and price became very popular and soon the list of customers included big
brands like Bayer, Merck & others. The company grew in name, fame and size and very soon had a
workforce of about 40 workers, 9 chemists and a factory manager to look after the production. The
high demand and completion of process called for 24 hours running of the factory and thus it was
run in three shifts giving an output of 3.5 metric tons per month. The workers were treated as family
members and Dr. Chauhan personally used to enquire about the welfare of the workers. The
Semester 1 Examination Paper
IIBM Institute of Business Management
laboratory increased in size day-by-day and new departments like administration, accounts, stores and
personal were formed. This changed the entire scenario and by 1987, the factory had a production
workforce of 60 workers, 12 chemists and a factory manager giving a production of 60 MT/annum.
From the year 1996 to 1998, Kusum laboratories had come a long way. Things had changed at all
levels and Dr. Chauhan was no execution. His earlier modest thinking that he was only a part of the
institution’s success had now yielded to an arrogant belief that success was due to him alone. This
myopic vision started reflecting in the output of the...
Chloroquine phosphate manufacturing unit. 60% of in-house production was being used for domestic
market and the company began exporting the rest to South Africa, Pakistan, CIS, and the Gulf
countries.
1. What additional compensation and reward system would you suggest apart from the ones
mentioned in the case?
2. If you had been in the place of Suyash, what measures would have recommended overcoming the
Chinese threat?

1) What is manpower planning? Explain the various steps involved in the manpower
planning. Discuss its objectives.
2) What are Quality Circles? Examine the process involved in Quality Circles and evaluate
the advantages and disadvantages of quality circles.