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Tuesday 31 July 2012

Master of Business Administration - Semester 3


(May 2012)
 Master of Business Administration - Semester 3
MF 0012: “TAXATION MANAGEMENT”
(4 credits)
(Book ID: B1210)
ASSIGNMENT- Set 1
Marks 60
Note: Each Question carries 10 marks. Answer all the questions.
1. Write a note on the following:
a. Tax holidays
b. SEZ

2. Comment on incomes which are exempted from the tax.
3. Enumerate the differences between tax planning and tax evasion.
4. What are the key steps to calculate the tax liability of an individual.

5. Explain the basic rules of deductions.
6. Explain the capital gains exempt from tax.
(May 2012)
Master of Business Administration - Semester 3
MF 0012: “TAXATION MANAGEMENT”
(4 credits)
(Book ID: B1210)
ASSIGNMENT- Set 2
Marks 60
Note: Each Question carries 10 marks
1. Write a note on the following:
a. Wealth Tax
b. Service tax
2. Define clubbing of income. What are the key provisions for income clubbing?
3. Define fringe benefits and perquisites.
4. Write a note on income from capital gain.
5. What are the key rebates and reliefs under Income Tax Act?
6. Summarise the objectives of tax planning.
(May 2012)
 Master of Business Administration - Semester 3
MF 0013: “INTERNAL AUDIT AND CONTROL”
(4 credits)
(Book ID: B1211)
ASSIGNMENT- Set 1
Marks 60
Note: Each Question carries 10 marks. Answer all the questions.
1. Write a note on the following:
a. Internal Audit
b. Code of ethics for internal auditor

2. Comment on “An auditor is a watch dog and not a blood hound’.
3. List out the factors that influence the control environment prescribed by SA 400: Risk assessment and internal control.
4. If you are an internal auditor of a branch of an insurance company, how do you prepare internal control scheme.
5. Explain the appraisal of accounting system and related internal control.
6. Mention some of the general EDP controls.
(May 2012)
Master of Business Administration - Semester 3
MF 0013: “INTERNAL AUDIT AND CONTROL”
(4 credits)
(Book ID: B1211)
ASSIGNMENT- Set 2
Marks 60
Note: Each Question carries 10 marks
1. Write a note on the following:
a. Internal audit
b. Statutory audit

2. Differentiate internal audit and internal check.
3. Describe internal audit tests.
4. Develop an internal control scheme for Banks.
5. Discuss the role of internal auditor as a part of management.
6. Explain the problems encountered in an Electronic Data Processing Environment.
Summer 2012
 Master of Business Administration - MBA Semester 3
Mk0010 – Sales, Distribution and Supply Chain Management- 4 Credits
Book ID: B1220
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 Explain any two types of sales organisation structures.

Q.2 Explain different sales strategies.

Q.3 What do you mean by compensation? Explain various modes of compensating sales team.

Q.4 What are the challenges faced by International sales managers?

Q.5 What do you mean by relationship marketing & also explain three types of consumer.

Q.6 Assume yourself to be the sales manager of a car showroom. How will you ensure that the selection procedure is smooth and you select right candidates for the job?
Summer 2012
Master of Business Administration - MBA Semester 3
Mk0010 – Sales, Distribution and Supply Chain Management- 4 Credits
Book ID: B1220
Assignment Set- 2 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 What do you mean by physical distribution management? Describe various components of it.

Q.2 What are the various types of distribution channels?

Q.3 Describe the various types of retailers.

Q.4 What are logistical operations? What are the major components of logistical operations?

Q.5 Explain vertical, horizontal and Multi-channel marketing system in detail.

Q.6 Explain the various strategies of supply chain management
Summer 2012
 Master of Business Administration - MBA Semester 3
MK0011 – Consumer Behaviour - 4 Credits
Book ID: B1221
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
1. Explain the VAL’s theory and describe each type of consumer.

2. Discuss Freudian theory of personality. Give practical examples wherever possible.

3. Describe cognitive learning theory and cognitive response model.

4. Describe diffusion process and adoption process.

5. Explain briefly about communication process and barriers to communication.

6. Discuss cross cultural influences & Explain cultural differences in Non-verbal communications.
Summer 2012
Master of Business Administration - MBA Semester 3
MK0011 – Consumer Behaviour - 4 Credits
Assignment Set- 2 (60 Marks)
Book ID: B1221
Note: Each question carries 10 Marks. Answer all the questions.
1. Explain characteristics of culture and classification of cultural values.

2. Explain the types of Reference group and its influences.

3. Discuss the types of Decision making.

4. Explain first two process of consumer decision Process.

5. Explain the factors influencing organisational buyer behaviour.

6. What is cognitive dissonance? Briefly explain Leon Festinger’s Theory.
Summer 2012
 Master of Business Administration - MBA Semester 3
MK0012– Retail Marketing - 4 Credits
Book ID: B1222
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 How has the growth of retail sector helped the Indian economy?

Q.2 Discuss different types of store based retailer. Give examples of each.

Q.3 Explain the GAP Model of service quality.

Q.4 Define Retail store image & describe factors influencing it.

Q.5 What is positioning? Discuss various positioning approaches.

Q.6 Explain the various elements of communication mix included in retail chain.
Summer 2012
Master of Business Administration - MBA Semester 3
MK0012– Retail Marketing - 4 Credits
Book ID: B1222
Assignment Set- 2 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 How does advertising help in retail promotions? Discuss the various appeals being used.
Q.2 What is the significance of proper merchandise presentation? What is cross-merchandising?
Q.3 What is psychological pricing? Determine its effectiveness.
Q.4 Differentiate relationship marketing and transaction marketing.
Q.5 Explain the concept of social marketing. Discuss the P’S under social marketing.
Q.6 Discuss the advantages and disadvantages of E-Tailing.

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