Subject international business
THE SAGA CONTINUES
It was the talk of the town in Bangalore during the late 1970s and early 1980s. The plant was coming up on the Bangalore Yelahanka Road, about 20 km from the city. Everything the people over there did became folklore. The buildings were huge with wonderful architecture, beautifully built with wide roads and huge spaces. Should a situation demand, the entire plant could be dismantled, bundled up, loaded into trucks and ferried to other places? Lighting inside the building had to be seen to be believed. Interiors
had to be seen to be believed. Washrooms, stores …
ming and L&T forayed into six countries in the Gulf with joint ventures. “The idea was to develop a mini L&T in the region,” observes a senior company executive. The company also set up manufacturing facilities in China to leverage the cost structure. Exports in 2007 constituted 18% of net
sales. With soaring revenues and operating margins, L&T started benchmarking itself with the best in the world.
.
Questions;-
1. Having a strong presence in India, what drives L&T to think of emerging a strong MNC?
2. What challenges lie ahead of L&T? How is it prepared to cope with them?
3. Will the L&T saga continue?
THE SAGA CONTINUES
It was the talk of the town in Bangalore during the late 1970s and early 1980s. The plant was coming up on the Bangalore Yelahanka Road, about 20 km from the city. Everything the people over there did became folklore. The buildings were huge with wonderful architecture, beautifully built with wide roads and huge spaces. Should a situation demand, the entire plant could be dismantled, bundled up, loaded into trucks and ferried to other places? Lighting inside the building had to be seen to be believed. Interiors
had to be seen to be believed. Washrooms, stores …
ming and L&T forayed into six countries in the Gulf with joint ventures. “The idea was to develop a mini L&T in the region,” observes a senior company executive. The company also set up manufacturing facilities in China to leverage the cost structure. Exports in 2007 constituted 18% of net
sales. With soaring revenues and operating margins, L&T started benchmarking itself with the best in the world.
.
Questions;-
1. Having a strong presence in India, what drives L&T to think of emerging a strong MNC?
2. What challenges lie ahead of L&T? How is it prepared to cope with them?
3. Will the L&T saga continue?
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