ASSIGNMENT
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0010
Warehousing & Supply Chain Management
BK ID B1761
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions Marks Total Marks
1
What do you understand by supply chain management? What is its significance
for the modern trade and enterprise?
By supply chain management, we mean the
systematic and strategic coordination in the
linkages of the chain, which functions
competently to bring about customer
satisfaction at the delivery’s end and further
use of the product and services by the
company.
10 10
2
With suitable examples, differentiate between basic and value-added services.
Basic customer service is the service
rendering on which a firm builds its
fundamental business relationships.
10 10
3
How do the metrics improve logistics operations in a supply chain?
Supply chain management requires
management of complex dependencies
between teams, departments and partner
companies across international boundaries. It
is a natural area for metrics. There are
hundreds of metrics that can be used to score
supply chain management performance.
10 10
4
Discuss briefly the issues that affect strategic fit.
It is very easy to have an effective strategic fit
in place when a firm targets a single customer
segment.
10 10
5
Describe the distinctive features of the operational decisions in manufacturing,
supply and logistics.
Operational decisions are formulated on a
day-to-day basis to facilitate the efficient flow
of materials in the supply chain. There are the
many types of operational decisions having
critical effects on the supply chain.
10 10
6
Analyse the role of information technology in finding the most suitable sourcing
decisions in supply chains.
The sourcing software arena set up a
multitude of electronic marketplaces in the
late 1990s with a view of transforming the
purchase of goods and services.
10 10
ASSIGNMENT
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0011
Buying & Merchandising
BK ID B1762
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions
Marks
Total
Marks
1
Why is merchandise assortment planning important for a retailer?
What can happen without it?
Planning merchandise assortment is a significant part of a
retailer’s functional duties. The customer will not buy if the
assortments are not correct as per his/her requirement. Example
Style, color, price, size etc.
10 10
2
Enumerate the category management strategies that are used by retailers to
ensure a smooth category management process.
The following are the seven widely applied category management
strategies: traffic building.
10 10
3
Discuss the concept of open-to-buy system. How do you calculate open-to-buy
for the past and current period?
Open-to-buy system is a system of monitoring merchandise flow in
order to determine how much money was spent on merchandise
and how much balance there is to spend.
10 10
4
Discuss the role of organizational breadth to track a retail store’s central buying
functions.
Retail store organizational breadth is a measurement that tracks
the store’s central business functions as affected by a system in
practice. Therefore, selection must be made between a general
buying organization and a specialized one.
10 10
5
List some of the ethical issues involved in merchandise buying.
The following are some of the ethical issues involved in 10 10
merchandise buying: To honour the binding contract by making
commitments.
6
Explain the various phases of vendor selection.
The following are the four phases involved in a typical vendor
selection process: The Survey Phase…
10 10
ASSIGNMENT
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0012
Store Operations
BK ID B1763
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions
Marks
Total
Marks
1
Write a short note on the current trend of sales promotion in retail stores.
Retailers in recent years have become increasingly inclined
towards the use of sales promotion techniques, often at the cost of
advertising.
10 10
2
Name a few standard departments in centralized retail companies and their
functions.
The concept of centralized retailer is applicable when the retail
organization has more than one store.
10 10
3
What does an optimum store layout ensure?
An optimum store layout not only ensures the fittings of racks and
cabinets too closely nor too scarcely. A well-planned store layout
makes the storage activities easy.
10 10
4
Elaborate on the need for codification process.
Each retail venture, be it small, franchisee, chain store or super
market, has its own system of codification.
10 10
5
Explain the disadvantages of standardization.
Standardization results in reduction in choices because of reduced
variety and consequent loss of customers.
10 10
6
Explain the activities under receiving inspection.
Activities under receiving inspection are:
1. The receiving inspector receives all raw material and
makes entries in the ledger.
2. The receiving inspector will not accept any material until
10 10
proper certifications have been received for physical
verification.
3. The receiving inspector should document the results of all
inspections/tests immediately.
ASSIGNMENT
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0013
Retail IT Management
BK ID B1764
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions
Marks
Total
Marks
1
Explain the various factors affecting the use of IT applications in the retail
industry.
The various factors affecting the use of IT applications in the retail
industry are,
o The nature and type of the business
o The availability of manpower
o Unique needs of technology in retail
o The scale and scope of operations
10 10
2
List some of the benefits of using IT in the retail sector.
Some of the benefits of using IT in the retail sector are, 10 10
3
Explain the application of kiosks in the retail industry.
Application of Kiosks in the retail industry is summarized below:
o At a retail outlet, Kiosks can be designed to give
information about the products, their locations, prices etc.
o Kiosks can dispense information and can be used to
spread social awareness about consumer rights, ethical
marketing, anti-smoking and other such social issues.
o Kiosks can provide an add-on service to the customers in
the travel industry.
10 10
4
Explain how the CRM software helps the retailer in his business.
The CRM software is extremely helpful to a retailer. It first collects
the primary data about the customer and further analyses this data
to provide customer interactions history, sales histories, contact
10 10
information, buying preferences, characteristics, demographics,
customer loyalty, so on and so forth.
5
List the advantages of relational database management system (RDBMS).
The advantages of Relational Database Management System
(RDBMS) are:
10 10
6
Discuss the various hardware equipment used in networking.
The various hardware equipment used in networking are: 10 10
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0010
Warehousing & Supply Chain Management
BK ID B1761
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions Marks Total Marks
1
What do you understand by supply chain management? What is its significance
for the modern trade and enterprise?
By supply chain management, we mean the
systematic and strategic coordination in the
linkages of the chain, which functions
competently to bring about customer
satisfaction at the delivery’s end and further
use of the product and services by the
company.
10 10
2
With suitable examples, differentiate between basic and value-added services.
Basic customer service is the service
rendering on which a firm builds its
fundamental business relationships.
10 10
3
How do the metrics improve logistics operations in a supply chain?
Supply chain management requires
management of complex dependencies
between teams, departments and partner
companies across international boundaries. It
is a natural area for metrics. There are
hundreds of metrics that can be used to score
supply chain management performance.
10 10
4
Discuss briefly the issues that affect strategic fit.
It is very easy to have an effective strategic fit
in place when a firm targets a single customer
segment.
10 10
5
Describe the distinctive features of the operational decisions in manufacturing,
supply and logistics.
Operational decisions are formulated on a
day-to-day basis to facilitate the efficient flow
of materials in the supply chain. There are the
many types of operational decisions having
critical effects on the supply chain.
10 10
6
Analyse the role of information technology in finding the most suitable sourcing
decisions in supply chains.
The sourcing software arena set up a
multitude of electronic marketplaces in the
late 1990s with a view of transforming the
purchase of goods and services.
10 10
ASSIGNMENT
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0011
Buying & Merchandising
BK ID B1762
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions
Marks
Total
Marks
1
Why is merchandise assortment planning important for a retailer?
What can happen without it?
Planning merchandise assortment is a significant part of a
retailer’s functional duties. The customer will not buy if the
assortments are not correct as per his/her requirement. Example
Style, color, price, size etc.
10 10
2
Enumerate the category management strategies that are used by retailers to
ensure a smooth category management process.
The following are the seven widely applied category management
strategies: traffic building.
10 10
3
Discuss the concept of open-to-buy system. How do you calculate open-to-buy
for the past and current period?
Open-to-buy system is a system of monitoring merchandise flow in
order to determine how much money was spent on merchandise
and how much balance there is to spend.
10 10
4
Discuss the role of organizational breadth to track a retail store’s central buying
functions.
Retail store organizational breadth is a measurement that tracks
the store’s central business functions as affected by a system in
practice. Therefore, selection must be made between a general
buying organization and a specialized one.
10 10
5
List some of the ethical issues involved in merchandise buying.
The following are some of the ethical issues involved in 10 10
merchandise buying: To honour the binding contract by making
commitments.
6
Explain the various phases of vendor selection.
The following are the four phases involved in a typical vendor
selection process: The Survey Phase…
10 10
ASSIGNMENT
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0012
Store Operations
BK ID B1763
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions
Marks
Total
Marks
1
Write a short note on the current trend of sales promotion in retail stores.
Retailers in recent years have become increasingly inclined
towards the use of sales promotion techniques, often at the cost of
advertising.
10 10
2
Name a few standard departments in centralized retail companies and their
functions.
The concept of centralized retailer is applicable when the retail
organization has more than one store.
10 10
3
What does an optimum store layout ensure?
An optimum store layout not only ensures the fittings of racks and
cabinets too closely nor too scarcely. A well-planned store layout
makes the storage activities easy.
10 10
4
Elaborate on the need for codification process.
Each retail venture, be it small, franchisee, chain store or super
market, has its own system of codification.
10 10
5
Explain the disadvantages of standardization.
Standardization results in reduction in choices because of reduced
variety and consequent loss of customers.
10 10
6
Explain the activities under receiving inspection.
Activities under receiving inspection are:
1. The receiving inspector receives all raw material and
makes entries in the ledger.
2. The receiving inspector will not accept any material until
10 10
proper certifications have been received for physical
verification.
3. The receiving inspector should document the results of all
inspections/tests immediately.
ASSIGNMENT
DRIVE SPRING 2016
PROGRAM Master of Business Administration - MBA
SEMESTER III
SUBJECT CODE &
NAME
ML0013
Retail IT Management
BK ID B1764
CREDITS &
MARKS
4
60
Note – Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.No Questions
Marks
Total
Marks
1
Explain the various factors affecting the use of IT applications in the retail
industry.
The various factors affecting the use of IT applications in the retail
industry are,
o The nature and type of the business
o The availability of manpower
o Unique needs of technology in retail
o The scale and scope of operations
10 10
2
List some of the benefits of using IT in the retail sector.
Some of the benefits of using IT in the retail sector are, 10 10
3
Explain the application of kiosks in the retail industry.
Application of Kiosks in the retail industry is summarized below:
o At a retail outlet, Kiosks can be designed to give
information about the products, their locations, prices etc.
o Kiosks can dispense information and can be used to
spread social awareness about consumer rights, ethical
marketing, anti-smoking and other such social issues.
o Kiosks can provide an add-on service to the customers in
the travel industry.
10 10
4
Explain how the CRM software helps the retailer in his business.
The CRM software is extremely helpful to a retailer. It first collects
the primary data about the customer and further analyses this data
to provide customer interactions history, sales histories, contact
10 10
information, buying preferences, characteristics, demographics,
customer loyalty, so on and so forth.
5
List the advantages of relational database management system (RDBMS).
The advantages of Relational Database Management System
(RDBMS) are:
10 10
6
Discuss the various hardware equipment used in networking.
The various hardware equipment used in networking are: 10 10
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