Internal Assignment
Applicable for JUNE 2018 Examination
SEMESTER 1
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Business Communication and
Etiquette
1. Share the organizational
grapevine that you have experienced in your career or industry. In your opinion
please highlight how grapevine communication is beneficial & detrimental to
any organization.
2. To facilitate
inter-departmental cooperation, what measures would you recommend to your
colleagues and subordinates to take? What kind of barriers in communication do
you face and what is your strategy to overcome them? (10 Marks)
3. You are the leader in a
healthcare industry. You often work closely with your Corporate Communications
and PR team so they can ensure a positive brand image for your chain of
hospitals.
a. To stay updated and
connected with the latest trends in the industry, state and justify your
opinion on the importance of boundary spanning? (5 Marks)
b. A recent incident of
insensitive patient interaction at your hospital has tarnished your image in
the media. What will you do to control the damage and handle the crisis?
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