Summer 2013
Master of Business Administration- MBA Semester 4
MB0053 –International Business Management -4 Credits
(Book ID: B1724)
Assignment- 60 marks
Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.
Q1. The world economy is globalizing at an accelerating pace. What do you mean by globalization? Discuss the merits and demerits of Globalization.
(meaning of globalization - 2 marks, merits- 4 marks, demerits- 4 marks) 10 marks
Q2. The international trade theories explain the basics behind international trade. Compare the Absolute and comparative cost advantage theories with the help of example.
(explain the 2 theories - 6 marks, examples- 4 marks) 10 marks
Q3. Culture is more often a source of conflict than synergy. As an Indian manager, what management style and corporate culture you should be aware of while travelling to Japan and to USA?
( Japanese corporate culture - 5 marks, USA’s corporate culture - 5 marks) 10 marks
Q4. Regional integration is the bonding between nations and states through political, cultural and economic cooperation. A whole range of regional integration exists today. Discuss these 6 types in brief.
(6 Types of regional integration - 10 marks) 10 marks
Q5. The decision of a firm to compete internationally will be strategic. While formulating global marketing strategies, how should a firm deal with segmentation, market positioning and international product policy?
( segmentation-3 marks, positioning - 4 marks, product policy- 3 marks) 10 marks
Q6. Global sourcing industry is on a growth run as there are sound business reasons to it. Discuss these reasons with examples.
( reasons for global sourcing- 7 marks, examples- 3 marks) 10 marks
Summer 2013
Master of Business Administration- MBA Semester 4
MB0052 – Strategic Management and Business Policy - 4 Credits
(Book ID: B1699)
Assignment- 60 marks
Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.
Q1. A well- formulated strategy is vital for growth and development of any organization. Explain corporate strategy in different types of organizations.
(Corporate strategy in small business 2marks ; Corporate strategy in large business 2marks; Corporate strategy in multinational 2 marks; Corporate strategy on public sectors 2marks; Corporate strategy on non-profit organizations 2marks) 10 marks
Q2. Businesses need to be planned not only for today, but also for tomorrow, that is, for the future which implies business continuity. Write the importance of business continuity planning. Explain any two strategies for business continuity planning.
(Meaning of business continuity planning 2 marks; Importance of business continuity planning 3 marks ; Explanation of any 2 business continuity planning 5 marks) 10 marks
Q3. Governed corporation is a model of successful corporate governance. Define and explain governed corporation. Distinguish between managed corporation and governed corporation in terms of board’s role, major characteristics and policies of a company.
(Definition and introduction governed corporation 4 marks; Distinguish between managed corporation and governed corporation.(each point of difference carries 2 marks) 6 marks) 10 marks
Q4. Price or market competitiveness of a product or business depends on its cost competitiveness. Cost competitiveness implies two things-cost efficiency and cost effectiveness. Explain the concept of cost efficiency of an organization. Analyze the major determinants of cost efficiency. 10 marks
Summer 2013
(Introduction of cost efficiency 2 marks; explanation of four major factors of cost efficiency 8 marks)
Q5. Stability strategy is most commonly used by an organization. An organization will continue in similar business as it currently pursues similar objectives and resource base. Discuss six situations when it is good/best to pursue stability strategy. Give some Indian examples.
(Explanation of six situations 6 marks; examples 4 marks) 10 marks
Q6. Corporate culture governs, to a large extent, business ethics and values in an organization. Describe the state of business ethics in Indian companies. Analyze in terms of KPMG business ethics survey.
(Introduction of business ethics in Indian companies 2 marks; Major findings of KPMG 8 marks) 10 Marks
Summer 2013
MBA OPERATIONS MANAGEMENT
SEMESTER 4
OM 0017 – ADVANCED PRODUCTION AND PLANNING CONTROL -4 CREDITS
(BOOK ID B1342)
ASSIGNMENT-60 MARKS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q1. A large number of forecasting methods are available. Discuss the
categories/classification of forecasting methods.
(Opinion and judgmental (Predictive) methods : Explanation- 0.5 marks;
Methods under this category- 4 marks, Time series methods or
quantitative methods Explanation- 0.5 marks; Methods under this
category- 5 marks)
10 marks
Q2. Explain how economic order quantity can be calculated by Model 1: EOQ
with Uniform Rate of Demand and Instantaneous Replenishment.
(Type of model and how it is developed-1 mark; Assumptions of the
model – 2 marks; Graphical representation of the varying inventory level
with time (along with explanation)- 3 marks; Formulae for(Total annual
inventory cost, Total annual ordering cost ,Total Annual Holding Cost)- 2
marks; Determination of EOQ for Model 1 – 2 marks)
10 marks
Q3. The priority rule is a systematic procedure for assigning priorities for
awaiting jobs. The common problem faced in most of the companies is
assigning priority with respect to the job on hand for production. When
there is a set of orders to be executed, the question of prioritising arises.
Priority rules give the solution to the priority problems faced by
companies. Explain in brief about priority rules for scheduling?
(Major criteria for selecting priority rules- 1.75 marks; classification of
priority rules – 1.25 marks; definition of major criteria rules- 4.5 marks;
definition of priority criteria rules – 2.5 marks)
10 marks
Q4. A Flexible Manufacturing System (FMS) is a manufacturing system
comprising a set of similar and/or corresponding numerically controlled
machines, which are connected through an automated transportation
system. What are the fundamental building blocks and benefits of FMS?
10 marks
Summer 2013
(Workstations.(explanation and list of various workstations) – 2 marks;
Automated Material Handling and Storage system.(explanation and
functions) – 2 marks; Computer Control System.(explanation and
functions) – 2 marks; Potential benefits (tangible and intangible) of
establishing FMS- 4 marks)
Q5.
Supply chain management is essential for the success of every company
and to satisfy customer demand. Supply chain management plays a
critical role in the success of the company. Supply chain management is
equipped to deal with anything from flow of products to unexpected
natural disasters. Supply chain management diagnoses the problem and
innovatively works around the problems. Explain the impact Supply chain
management has on business.
(Explanation of impact on business Reduce operating costs – 3 marks;
Improve financial position- 3 marks ; Boost customer service – 3 marks;
conclusion -1 mark)
10 marks
Q6. Quality Planning is defined as a “Systematic process that translates the
quality policy into measurable objectives and requirements, and lays
down a sequence of steps for realising them within a specified
timeframe.” Explain the elements associated with quality plan.
(Explanation of: What needs to be checked? – 2 marks; What is the most
suitable way to check? - 2.5 marks; When should the check be carried
out? – 2 marks; Who should be involved in the checking?- 1 mark; What
quality materials should be used?- 2.5 marks)
10 marks
Summer 2013
MBA (OPERATIONS MANAGEMENT)
SEMESTER 4
OM 0015 – MAINTENANCE MANAGEMENT - 4 CREDITS
(BOOK ID B1340)
ASSIGNMENT- 60 MARKS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
1 Write short notes on break down or corrective or remedial maintenance.
(Explanation of break down or corrective or remedial maintenance; Objectives
of break-down or corrective maintenance; Characteristics of break-down
maintenance system; Advantages of break-down maintenance system;
Disadvantages of break-down maintenance system – 10 marks i.e. 2 marks
each)
10 marks
2 Explain the planning principles in maintenance management.
(Organising planning functions with separate responsibility and identity;
Making planners to concentrate on future works as one of their primary tasks;
Asking planners to maintain simple base files as part of their work systems;
Training planners to expertise their job and dictate the job requirements
through their dedicated work plans; Helping planners to recognise the skill of
the crafts required and arrange; Organising planners to work sample their
tasks while execution and hence measure the planning effectiveness- 10
marks i.e. 1.67 marks each)
10 marks
3 The principles used in scheduling are the ones that enable us to achieve the
objectives of forecasted skill levels for each task. Routine maintenance needs
the use of these principles, as they create a framework for successful
scheduling of planned work. Each principle sets the guidelines on how the
maintenance should handle different scheduling processes. Briefly explain
these principles.
(Six principles – 10 marks , equal marks distribution for each point)
10 marks
4 The equipment failure rate has a characteristic behaviour and is similar to the
life cycle of the product. For better planning and control, it is important to
10 marks
Summer 2013
know the characteristics and the nature of occurrence of failures over a period
of time of the equipment in use. The graph indicating the failure pattern
resembles a bath tub and hence is called ‘Bath Tub Curve’. This failure
distribution over the life of equipment was developed by ‘Weibull’ and hence
known as the ‘Weibull distribution graph’.
Explain the three phases of Weibull Distribution Graph / bath tub curve
representing life of the equipment.
(Infant mortality phase – 4 marks; Useful performance phase- 2 marks;
Ageing phase-4 marks)
5 Overall Craft Effectiveness (OCE) applies specifically to the productivity of the
craft resources. OCE supports and understands maintenance as a profitable
business opportunity. What are the three elements of OCE?
(Craft Utilisation – 4 marks; Craft Performance with best of effectiveness – 3
marks; Craft Service Quality- 3 marks)
10 marks
6 As in any process, all the inputs are provided for maintenance department to
transform into output from their maintenance activities. These activities when
systematically conducted become the work management process. There are
many steps to be followed in the total work management process. Explain
these in brief.
(Identifying work; Select work; Plan work; Schedule work; Execute work;
Close work; Feedback -10 marks i.e. nearly 1.67 marks each )
10 marks
***********
Summer 2013
MBA (OPERATIONS MANAGEMENT)
SEMESTER 4
OM 0016 – QUALITY MANAGEMENT -4 CREDITS
(BOOK ID B1341)
ASSIGNMENT – 60 MARKS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q1. Write short notes on the Quality planning an element of Quality
management.
(Set up quality objectives -4 marks; Identify quality requirements- 2 marks;
Plan for a QMS – 2 marks; Plan for process execution- 2 marks)
10 marks
Q2. What are the steps to the Fade QI model?
( Focus – 3 marks; Analyse – 3 marks; Develop- 2 marks; Evaluate-2
marks)
10 marks
Q3. Quality costs are the costs associated with preventing, evaluating and
rectifying defective work. These costs are enormous, running at 20% -
40% of sales. Describe the various quality costs.
(Prevention Costs – 2 marks; Appraisal Costs – 2 marks; Failure Costs -2
marks; Internal Failure Costs – 2 marks ;External Failure Costs – 1 mark;
Total Cost of Quality- 1 mark)
10 marks
Q4. Quality culture can be defined as the incorporation of quality in the overall
system of an organisation which leads to a positive internal environment
and creation of delighted customers. The essential tool for implementation
of such a culture is a changed mindset at all the levels of management.
Explain in brief the Key drivers for developing quality culture.
(Provide quality goals and measurements at all levels; Provide evidence
of management leadership; Provide for self-development and
empowerment; Provide participation to inspire action; Provide recognition
and rewards – 10 marks , i.e. 2 marks each)
10 marks
Q5. List the checklist of the third criterion” Ability to regulate” of self-control in
the service sectors.
(Job design – 6 marks; Changes in job design – 2 marks; Handling
problems – 2 marks)
10 marks
Summer 2013
Q6. Explain the six basic stages of TQM.
(Stage 1- 1 mark; Stage 2 – 1 mark; Stage 3- 2 mark; Stage 4- 2 marks;
Stage 5- 2 marks; Stage 6 -2 marks)
10 marks
Summer 2013
Master of Business Administration- MBA Semester 4
OM0018 –Technology Management- 4 Credits
(Book ID: B1326)
Note: Assignment (60 marks) must be written within 6-8 pages. Answer all questions. Kindly note that answers for 10 marks questions should not exceed 400 words and 5 marks should not exceed 200 words. Each question is followed by evaluation scheme.
Q1. Define the term technology. Write a short note on evolution and growth of technology. .
( Definition – 2 marks, Description on evolution – 5 marks, Growth of technology- 3 marks) (7 10 marks
Q2. Citing an example, state and explain the reasons that compel a company to go for the new technology.
(Stating with an example -2 marks, Reasons and describe – 8 marks) 10 marks
Q3. Describe some characteristics of technology forecasting. Explain in brief about the six phases in technology forecasting process.
(4 characteristics – 4 marks, 6 phases of technology – 6 marks) 10 marks
Q4. Write a short note on technology strategy. Explain in brief about the innovation management.
(Explanation – 3 marks, Describe – 7 marks) 10 marks
Q5. What is the importance of technology diffusion? What are the benefits of technology absorption?
(Importance- 5 marks, 5 benefits – 5 marks) 10 marks
Q6. Explain the implementation of new technology. Briefly describe the automation decisions.
(Explanation- 5 marks, Description of automatic decisions – 5 marks) 10 Marks
Master of Business Administration- MBA Semester 4
MB0053 –International Business Management -4 Credits
(Book ID: B1724)
Assignment- 60 marks
Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.
Q1. The world economy is globalizing at an accelerating pace. What do you mean by globalization? Discuss the merits and demerits of Globalization.
(meaning of globalization - 2 marks, merits- 4 marks, demerits- 4 marks) 10 marks
Q2. The international trade theories explain the basics behind international trade. Compare the Absolute and comparative cost advantage theories with the help of example.
(explain the 2 theories - 6 marks, examples- 4 marks) 10 marks
Q3. Culture is more often a source of conflict than synergy. As an Indian manager, what management style and corporate culture you should be aware of while travelling to Japan and to USA?
( Japanese corporate culture - 5 marks, USA’s corporate culture - 5 marks) 10 marks
Q4. Regional integration is the bonding between nations and states through political, cultural and economic cooperation. A whole range of regional integration exists today. Discuss these 6 types in brief.
(6 Types of regional integration - 10 marks) 10 marks
Q5. The decision of a firm to compete internationally will be strategic. While formulating global marketing strategies, how should a firm deal with segmentation, market positioning and international product policy?
( segmentation-3 marks, positioning - 4 marks, product policy- 3 marks) 10 marks
Q6. Global sourcing industry is on a growth run as there are sound business reasons to it. Discuss these reasons with examples.
( reasons for global sourcing- 7 marks, examples- 3 marks) 10 marks
Summer 2013
Master of Business Administration- MBA Semester 4
MB0052 – Strategic Management and Business Policy - 4 Credits
(Book ID: B1699)
Assignment- 60 marks
Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.
Q1. A well- formulated strategy is vital for growth and development of any organization. Explain corporate strategy in different types of organizations.
(Corporate strategy in small business 2marks ; Corporate strategy in large business 2marks; Corporate strategy in multinational 2 marks; Corporate strategy on public sectors 2marks; Corporate strategy on non-profit organizations 2marks) 10 marks
Q2. Businesses need to be planned not only for today, but also for tomorrow, that is, for the future which implies business continuity. Write the importance of business continuity planning. Explain any two strategies for business continuity planning.
(Meaning of business continuity planning 2 marks; Importance of business continuity planning 3 marks ; Explanation of any 2 business continuity planning 5 marks) 10 marks
Q3. Governed corporation is a model of successful corporate governance. Define and explain governed corporation. Distinguish between managed corporation and governed corporation in terms of board’s role, major characteristics and policies of a company.
(Definition and introduction governed corporation 4 marks; Distinguish between managed corporation and governed corporation.(each point of difference carries 2 marks) 6 marks) 10 marks
Q4. Price or market competitiveness of a product or business depends on its cost competitiveness. Cost competitiveness implies two things-cost efficiency and cost effectiveness. Explain the concept of cost efficiency of an organization. Analyze the major determinants of cost efficiency. 10 marks
Summer 2013
(Introduction of cost efficiency 2 marks; explanation of four major factors of cost efficiency 8 marks)
Q5. Stability strategy is most commonly used by an organization. An organization will continue in similar business as it currently pursues similar objectives and resource base. Discuss six situations when it is good/best to pursue stability strategy. Give some Indian examples.
(Explanation of six situations 6 marks; examples 4 marks) 10 marks
Q6. Corporate culture governs, to a large extent, business ethics and values in an organization. Describe the state of business ethics in Indian companies. Analyze in terms of KPMG business ethics survey.
(Introduction of business ethics in Indian companies 2 marks; Major findings of KPMG 8 marks) 10 Marks
Summer 2013
MBA OPERATIONS MANAGEMENT
SEMESTER 4
OM 0017 – ADVANCED PRODUCTION AND PLANNING CONTROL -4 CREDITS
(BOOK ID B1342)
ASSIGNMENT-60 MARKS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q1. A large number of forecasting methods are available. Discuss the
categories/classification of forecasting methods.
(Opinion and judgmental (Predictive) methods : Explanation- 0.5 marks;
Methods under this category- 4 marks, Time series methods or
quantitative methods Explanation- 0.5 marks; Methods under this
category- 5 marks)
10 marks
Q2. Explain how economic order quantity can be calculated by Model 1: EOQ
with Uniform Rate of Demand and Instantaneous Replenishment.
(Type of model and how it is developed-1 mark; Assumptions of the
model – 2 marks; Graphical representation of the varying inventory level
with time (along with explanation)- 3 marks; Formulae for(Total annual
inventory cost, Total annual ordering cost ,Total Annual Holding Cost)- 2
marks; Determination of EOQ for Model 1 – 2 marks)
10 marks
Q3. The priority rule is a systematic procedure for assigning priorities for
awaiting jobs. The common problem faced in most of the companies is
assigning priority with respect to the job on hand for production. When
there is a set of orders to be executed, the question of prioritising arises.
Priority rules give the solution to the priority problems faced by
companies. Explain in brief about priority rules for scheduling?
(Major criteria for selecting priority rules- 1.75 marks; classification of
priority rules – 1.25 marks; definition of major criteria rules- 4.5 marks;
definition of priority criteria rules – 2.5 marks)
10 marks
Q4. A Flexible Manufacturing System (FMS) is a manufacturing system
comprising a set of similar and/or corresponding numerically controlled
machines, which are connected through an automated transportation
system. What are the fundamental building blocks and benefits of FMS?
10 marks
Summer 2013
(Workstations.(explanation and list of various workstations) – 2 marks;
Automated Material Handling and Storage system.(explanation and
functions) – 2 marks; Computer Control System.(explanation and
functions) – 2 marks; Potential benefits (tangible and intangible) of
establishing FMS- 4 marks)
Q5.
Supply chain management is essential for the success of every company
and to satisfy customer demand. Supply chain management plays a
critical role in the success of the company. Supply chain management is
equipped to deal with anything from flow of products to unexpected
natural disasters. Supply chain management diagnoses the problem and
innovatively works around the problems. Explain the impact Supply chain
management has on business.
(Explanation of impact on business Reduce operating costs – 3 marks;
Improve financial position- 3 marks ; Boost customer service – 3 marks;
conclusion -1 mark)
10 marks
Q6. Quality Planning is defined as a “Systematic process that translates the
quality policy into measurable objectives and requirements, and lays
down a sequence of steps for realising them within a specified
timeframe.” Explain the elements associated with quality plan.
(Explanation of: What needs to be checked? – 2 marks; What is the most
suitable way to check? - 2.5 marks; When should the check be carried
out? – 2 marks; Who should be involved in the checking?- 1 mark; What
quality materials should be used?- 2.5 marks)
10 marks
Summer 2013
MBA (OPERATIONS MANAGEMENT)
SEMESTER 4
OM 0015 – MAINTENANCE MANAGEMENT - 4 CREDITS
(BOOK ID B1340)
ASSIGNMENT- 60 MARKS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
1 Write short notes on break down or corrective or remedial maintenance.
(Explanation of break down or corrective or remedial maintenance; Objectives
of break-down or corrective maintenance; Characteristics of break-down
maintenance system; Advantages of break-down maintenance system;
Disadvantages of break-down maintenance system – 10 marks i.e. 2 marks
each)
10 marks
2 Explain the planning principles in maintenance management.
(Organising planning functions with separate responsibility and identity;
Making planners to concentrate on future works as one of their primary tasks;
Asking planners to maintain simple base files as part of their work systems;
Training planners to expertise their job and dictate the job requirements
through their dedicated work plans; Helping planners to recognise the skill of
the crafts required and arrange; Organising planners to work sample their
tasks while execution and hence measure the planning effectiveness- 10
marks i.e. 1.67 marks each)
10 marks
3 The principles used in scheduling are the ones that enable us to achieve the
objectives of forecasted skill levels for each task. Routine maintenance needs
the use of these principles, as they create a framework for successful
scheduling of planned work. Each principle sets the guidelines on how the
maintenance should handle different scheduling processes. Briefly explain
these principles.
(Six principles – 10 marks , equal marks distribution for each point)
10 marks
4 The equipment failure rate has a characteristic behaviour and is similar to the
life cycle of the product. For better planning and control, it is important to
10 marks
Summer 2013
know the characteristics and the nature of occurrence of failures over a period
of time of the equipment in use. The graph indicating the failure pattern
resembles a bath tub and hence is called ‘Bath Tub Curve’. This failure
distribution over the life of equipment was developed by ‘Weibull’ and hence
known as the ‘Weibull distribution graph’.
Explain the three phases of Weibull Distribution Graph / bath tub curve
representing life of the equipment.
(Infant mortality phase – 4 marks; Useful performance phase- 2 marks;
Ageing phase-4 marks)
5 Overall Craft Effectiveness (OCE) applies specifically to the productivity of the
craft resources. OCE supports and understands maintenance as a profitable
business opportunity. What are the three elements of OCE?
(Craft Utilisation – 4 marks; Craft Performance with best of effectiveness – 3
marks; Craft Service Quality- 3 marks)
10 marks
6 As in any process, all the inputs are provided for maintenance department to
transform into output from their maintenance activities. These activities when
systematically conducted become the work management process. There are
many steps to be followed in the total work management process. Explain
these in brief.
(Identifying work; Select work; Plan work; Schedule work; Execute work;
Close work; Feedback -10 marks i.e. nearly 1.67 marks each )
10 marks
***********
Summer 2013
MBA (OPERATIONS MANAGEMENT)
SEMESTER 4
OM 0016 – QUALITY MANAGEMENT -4 CREDITS
(BOOK ID B1341)
ASSIGNMENT – 60 MARKS
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q1. Write short notes on the Quality planning an element of Quality
management.
(Set up quality objectives -4 marks; Identify quality requirements- 2 marks;
Plan for a QMS – 2 marks; Plan for process execution- 2 marks)
10 marks
Q2. What are the steps to the Fade QI model?
( Focus – 3 marks; Analyse – 3 marks; Develop- 2 marks; Evaluate-2
marks)
10 marks
Q3. Quality costs are the costs associated with preventing, evaluating and
rectifying defective work. These costs are enormous, running at 20% -
40% of sales. Describe the various quality costs.
(Prevention Costs – 2 marks; Appraisal Costs – 2 marks; Failure Costs -2
marks; Internal Failure Costs – 2 marks ;External Failure Costs – 1 mark;
Total Cost of Quality- 1 mark)
10 marks
Q4. Quality culture can be defined as the incorporation of quality in the overall
system of an organisation which leads to a positive internal environment
and creation of delighted customers. The essential tool for implementation
of such a culture is a changed mindset at all the levels of management.
Explain in brief the Key drivers for developing quality culture.
(Provide quality goals and measurements at all levels; Provide evidence
of management leadership; Provide for self-development and
empowerment; Provide participation to inspire action; Provide recognition
and rewards – 10 marks , i.e. 2 marks each)
10 marks
Q5. List the checklist of the third criterion” Ability to regulate” of self-control in
the service sectors.
(Job design – 6 marks; Changes in job design – 2 marks; Handling
problems – 2 marks)
10 marks
Summer 2013
Q6. Explain the six basic stages of TQM.
(Stage 1- 1 mark; Stage 2 – 1 mark; Stage 3- 2 mark; Stage 4- 2 marks;
Stage 5- 2 marks; Stage 6 -2 marks)
10 marks
Summer 2013
Master of Business Administration- MBA Semester 4
OM0018 –Technology Management- 4 Credits
(Book ID: B1326)
Note: Assignment (60 marks) must be written within 6-8 pages. Answer all questions. Kindly note that answers for 10 marks questions should not exceed 400 words and 5 marks should not exceed 200 words. Each question is followed by evaluation scheme.
Q1. Define the term technology. Write a short note on evolution and growth of technology. .
( Definition – 2 marks, Description on evolution – 5 marks, Growth of technology- 3 marks) (7 10 marks
Q2. Citing an example, state and explain the reasons that compel a company to go for the new technology.
(Stating with an example -2 marks, Reasons and describe – 8 marks) 10 marks
Q3. Describe some characteristics of technology forecasting. Explain in brief about the six phases in technology forecasting process.
(4 characteristics – 4 marks, 6 phases of technology – 6 marks) 10 marks
Q4. Write a short note on technology strategy. Explain in brief about the innovation management.
(Explanation – 3 marks, Describe – 7 marks) 10 marks
Q5. What is the importance of technology diffusion? What are the benefits of technology absorption?
(Importance- 5 marks, 5 benefits – 5 marks) 10 marks
Q6. Explain the implementation of new technology. Briefly describe the automation decisions.
(Explanation- 5 marks, Description of automatic decisions – 5 marks) 10 Marks
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