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Wednesday, 17 October 2012

SMU August/Fall 2012 Master of Business Administration - MBA Semester IV :contact us for answers at assignmentssolution@gmail.com

August/Fall 2012 

Master of Business Administration - MBA Semester IV
MB0052– Strategic Management and Business Policy - 4 Credits
(Book ID: B1314)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q. 1 What do you understand by the term Strategy in the context of Business Management and

Policy? And what are the stages in the formulation of a Strategy? (10 marks)
Q. 2 What, in brief, are the types of Strategic Alliances and the purpose of each? Supplement your answer with one real life example of each (10 marks)

Q. 3 What is a Business Plan? What purpose does it serve? (10 marks)

Q. 4 What is the chief purpose of a Business Continuity Plan and what are its components for effective implementation. Explain in a sentence or two as to how it is different from a Business Plan (10 marks)

Q. 5 Take any three examples of the components of a Decision Support System and explain how they help decision making (10 marks)

Q. 6 Name and explain any three ways in which a Company’s CSR can be expressed.(10 marks)


August/Fall 2012 

Master of Business Administration - MBA Semester IV
MB0052– Strategic Management and Business Policy - 4 Credits
(Book ID: B1314)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q. 1 Having formulated a Business Strategy, what are the steps in its implementation? Explain each in a sentence or two (10 marks).

Q. 2How do we cope with crises and how do we use the Business Continuity Plan to manage and recover from crisis? (10 marks)

Q. 3 What are the main components of Business Plan, explaining the role of each in the Plan? (10 marks)

Q. 4 Explain the concept, need for and importance of a Decision Support System.(10 marks)

Q. 5 Explain the importance of any five aspects of a Licensing Agreement that you will look for when negotiating the right to use an Intellectual Property (10 marks)

Q. 6 What is Corporate Social Responsibility? Why is it becoming increasingly relevant in today’s Business? (10 marks).


August/Fall 2012 

Master of Business Administration - MBA Semester IV
MB0053– International Business Management - 4 Credits
(Book ID: B1315)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 Write a short note on ‘Globalization’ (10 Marks)
Q.2 Describe the positives of trade liberalization. (10 Marks)
Q.3 Write a short note on GATT and WTO, highlighting the difference between the two. (10 Marks)
Q.4 Think of any MNC and analyze its business strategy orientation. (10 Marks)
Q.5 What does FDI stand for? Why do MNCs opt for FDI to enter international market?
(10 Marks)
Q.6 Viewing culture as a multi-level construct, describe various levels it consists of.
(10 Marks) 

August/Fall 2012 

Master of Business Administration - MBA Semester IV
MB0053– International Business Management - 4 Credits
(Book ID: B1315)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 Write a short note on Bill of Lading. (10 Marks)
Q.2 Discuss the strategic management process in an MNC. (10 Marks)
Q.3 A Europe based MNC wants to introduce its fruit juice drink in India. What product strategy of international marketing do you think will be suitable for its product? (10 Marks) Q.4 Discuss the need for regional integration. (10 Marks)
Q.5 What are the key factors affecting the recruitment of expats? (10 Marks)
Q.6 Describe various entry strategies available to a firm when it wants to enter a foreign market. (10 Marks) 



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