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IIBM Institute of Business Management
Examination Paper MM.100
Industrial Relations
..
True and False:
1. Central Board of Workers Education (CBWE) was set up in 1986.
2. The joint Departmental Councils are encouraged to hold annual meetings, a scheme which
was initiated in 1970.
3. The lockout of the pilots was lifted from 3rd November, 1974.
4. The Employers federation of India formed in 1936.
...
10. Standing Orders may provide as to who should enquire.
Part two:
1. Who are ‘Blue Collor’ workers?
2. What are the basic causes of ‘Grievances’?
3. Write a note on ‘Payment of Gratuity Act, 1972’.
4. Explain ‘Walker’s Model’ for worker’s participation in management.

Caselet 1
(A)HISTORY OF THE FIRM:
Bombay Electricals was started in 1940 by Mr. Desai, a refrigeration engineer, as a proprietary company.
In 1941 he ran short of money and approached Mr. Khanna, Chairman of a large group of companies, for
help. Mr. Khanna decided to invest capital in the company and thereby obtained 75% control. The
company was later registered in 1945 as a Public Limited company but management was left all this time
in the hands of Mr. Desai. Until 1947 the company showed substantial losses because Mr. Desai started a
number of new product lines but did not stick to any long enough to establish either the production or the
markets. Nor did he make any study of the existing markets or production in the ..
This case raises some highly interesting and significant questions:

Questions:
1. Similar problems which caused this strike in 1960 were satisfactorily resolved in the past in Bombay
Electricals. Why could not the differences be settled in 1960?
2. Inspite of high earnings by employees, why did they choose to go on strike for a relatively small
difference of Rs 30/- in their demand preceding the strike?
Caselet 2
THE ORGANIZATION
Thomson and Richards, two technocrats from Holland, both in the age group of late 30s came as
consultants to Calcutta with French Company on a project assignment in 1940. They were quite
impressed with Indian culture and decided to settle down in India. Upon completion of their project, they
started their own company under the name Thomrich Pvt. Ltd. which manufactured agricultural
equipments. Encouraged by the performance of the company, they ventured into the manufacturing of
fertilizer manufacturing equipments in 1944 under the same banner. Their entrepreneurial skills ..
profits by exploring new markets. The Indian market by now was already flooded with many players,
leaving the international market as the only option, which was equally a hard nut to crack. Abraham felt
trapped in a highly volatile situation, where he fumbled for a speedy and pragmatic remedy.
Questions:
1. Was the company’s decision to enter the tractor segment right, when KCP had already captured
the market?
2. Had you been Abraham, how would you tackle the present situation?

1. What is inflation? Compare its role with money and the real earning of the Industrial workers.
Use appropriate data to justify your answer.
2. How can the bargaining affect the workers as well as the firm? “It is a method of wage fixation.”
Evaluate.

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Examination Paper: Portfolio Management
6
IIBM Institute of Business Management
IIBM Institute of Business Management
Examination Paper MM.100
Investments Analysis and Behaviour

1. Which one of the following is the world’s first electronic stock market?
a. American Stock Exchange
b. Nasdaq National Market
c. Bombay stock Exchange
d. New York stock Exchange
2. The highest price that market maker is willing to pay to buy a security, is referred as:
a. Bid
b. Ask
c. Bid Size
d. Ask Size
3. IPOs stands for ________.
a. Indian Premier Offerings
b. Initial Public Offerings
c. Initial Premier Offerings
d. Initial Private Offerings
..
8. A measure that assesses what others are doing and suggests you should do the opposite, is:
a. Odd lot Indicators
b. Contrary Indicators
c. Mutual fund flow Indicators
d. Brokerage account credit balance indicators
9. Individuals and Institutions that purchase bonds for interest income and long term capital gains
are:
a. Primary Bond Market
b. Bond Dealers
c. Bond Investors
d. Bond Issuers
10. Funds that charge sales feels ranging from One to three percent, are called:
a. Low-Load Funds
b. No-Load Funds
c. Exchange Fee
d. Back- End Load
Part Two:
1. Write a short note on ‘New York Stock Exchange’.
2. What do you understand by ‘Micro Cap Fraud”?
3. Explain the term ‘Treasury Bonds’.
4. Explain the meaning of ‘Mutual Fund’ and its advantages.

Case let 1
Recently, In India, we had a issue from Hughes Software Solutions (HSS) which was a milestone in our
growth from fixed price offerings to true price discovery IPOs. While the HSS issue has many positive
IPOs. While the HSS issue has many positive and fascinating features, the design adopted was still
riddled with flaws, and we can do much better. How did the Hughes issue worked?
I. The merchant bankers selected ‘syndicate members’ who helped in selling the issue.
II. Disorders were collected by the merchant bankers or syndicate members (only), and submitted using
the computerized IPO system created by NSE. ..shares.
Questions:
1. What do you think are the flaws in the public issue of Hughes Software? Enumerate them.
2. Can you construct a model for IPO process, which can help in price discovery in setting the
price at the IPO?
Case let 2
Indian corporate is on the verge of testing the US equity markets. Infosys, despite the volatility in the
international market and the continuous downslide in the Bank of New York American Depository
Receipts (ADRs) index has decided to continue offering its $ 125 million level 3 ADR. It would be the
first Indian company to have the issue listed on the NASDAQ. Many more companies were expected to
follow the suit.
ADRs were first created in 1972, when the UK passed a law that restricted British companies from
registering their shares overseas without a British- based transfer agent. So to meet the appetite of US
investors, a new instrument called the ADRs were created.
Questions:
1. What are the unique features of ADRs that attract Indian companies to list on NASDAQ or
NYSE?
2. What is unsponsored ADR? Why did it become obsolete?

1. Discuss the concept of Macroeconomics environment. What are the major forces that drive the
economy?
2. Explain the following terms:
a. Capital Market Line
b. Security Market Line

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Examination Paper
5
IIBM Institute of Business Management
IIBM Institute of Business Management
Examination Paper MM.100
Inventory Management

1. ……………………. is IT tool used for automation data capture.
2. Stockout Level is also called the
a. Red Zone
b. Amber Zone
c. Both (a) & (b)
d. None of the above
3. When classified on the basis of time period, they are
a. Supply forecast
b. Price forecast
c. Demand forecast
d. None of the above
..
9. ERP systems were developed in
a. 1998
b. 1990
c. 1980
d. 1987
10. The ABC analysis is also called the ………………………………
Part Two:
1. What is “Dependent Demand”?
2. Write short note on “Simulation Models”.
3. What is “Time Phasing”.
4. Write short note on “Statistical Techniques of Forecasting”.

Caselet 1
M/s Jyoti Textiles, with four spinning mills, eighteen cloth cutting centres, sixteen processing
departments and more than 200 machine centres has installed an information system.
The operations are characterised by a nationwide distribution network. The finished goods moves
through 38 branch offices and 312 authorised distributors all of whom maintain some inventory.
Authorized distributors generate 37% of the .. that the
faculty were highly egoistic, though learned. She also had to show clear financial benefits to be
accrued from a program of garbage recycling/salvage, for approval of any new process by the
management.
1. What arguments are there in favour of a formal salvage program at Advanced Management
University?
2. What arguments would be expected against the program?
3. What organisational structure should Julie Joy install?
4. Develop a salvage program for Advanced Management University.
..
1. At Ford Motor company, every car or truck model has its own internal website to track design,
production, quality control and delivery processes. Suppliers and customers also have access
to the site, and all concerned are expected to provide full supply chain information. How do
you think this would affect the life of the middle manager?
2. Give example of some typical case where inventory management based on unscientific method
could go wrong.

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Examination Paper: Export and Import Management
5
IIBM Institute Of Business Management
IIBM Institute of Business Management
Examination Paper MM.100
International Trade

1. _________is beneficial between two nations that have strong markets in two different sectors.
a. Economic Growth
b. International Trade
c. Trade Integration
d. Trade Diversion
2. What is the full form of UNCTAD?
a. United Nation Conference on Trade and Development
b. Union Nations Committee of Trade and Development
c. Union Nations Conference on Trade and Development
d. None of the above
3. ______is fixed through negotiation between the importing country and the exporting country.
a. Tariff Quota
b. Bilateral Quota
c. Mixing Quota
d. Unilateral Quota
..
8. The system of permitting the currencies to move within a band is called___________.
a. Snake in the tunnel
b. Turtle Device
c. UNCTAD
d. None of the above
9. Periodic, as often as daily devaluations of pre-announced magnitude means________.
a. Managed Float Regime
b. The crawling Peg Regime
c. Single currency Peg
d. Composite currency Peg
10. The Export Policy of Government of India can be divided into_______ distinct phases.
a. 2
b. 3
c. 4
d. 5
Part Two:
1. Write a brief note on “INTERNATIONAL MONETARY FUND”.
2. Write the components of the Uruguay Round Agreement.
3. Differentiate between Export Expansion and Import Substitution.
4. Explain the Term:-
a. Bill of Landing
b. Marine Insurance Policy

Case let 1
India’s tea export rose to 46.74 million kg during the first quarter of the current financial year from 35.47
million kg in the previous comparable period. Export earnings from this item aggregates Rs. 81.61 crores
during April-June 1981, against Rs. 68.03 crores in the corresponding period last year. Thus, although in
terms of quantity our tea exports have looked upon this year, ..
over us in export makers, and incentives may be necessary to an extent for offsetting this price
disadvantage. Similarly, assistance for exports of non-traditional items such as tea bags and packet tea
would be advantageous for establishing markets for these high value added items whose share in our
overall a tea exports is small at present.
Questions:
1. Discuss the problem that comforts the Tea Industry in the International sphere.
2. How you asses would the Tea producing states has recommended a package of fiscal reliefs?
Examination Paper: Export and Import Management
8
IIBM Institute Of Business Management
Case let 2
August 12, 1992 was a really bad day for John Martin. That was the day Canada, Mexico and the United
States announced an agreement, in principle, to the North America Free Trade Agreement (NAFTA).
Under the plan, all tariffs between the three countries would be eliminated within the next 10 to 15 years,
with most being cut in five years. What disturbed Martin most was the plan’s provision that all tariffs on
trade of textiles among the three countries are to be removed within 10 years. Under the proposed
agreement, Mexico and Canada would also be allowed to ship a specific amount of clothing and textiles
made from foreign materials to the United States each year, ..
could he replicate that in Mexico with a bunch of foreign workers who speak a language he doesn’t even
understand?
Questions:
1. What are the social costs of benefits to Martin’s Textiles of shifting production to Mexica?
2. What seems to be the most ethical action?

1. Describe the current issues affecting the Exchange Rate of India.
2. Explain briefly “New Trade Theory”.

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Examination Paper of Marketing Management 
IIBM Institute of Business Management 1 

IIBM Institute of Business Management
Examination Paper MM.100
International Marketing Management
...
True and False:
1. The Balance of trade denotes the sum between merchandise exports and merchandise imports of a country.
2. Balance of Payment has been divided into 3 parts.
3. ITPO stands for International Trade Promotion Organization.
4. Export Import Bank was established on January 1, 1982.
5. Uruguay Round of Multinational Trade Negotiations was launched at Punta del Este in September 1986.
6. Product development and adaption are moreover static concepts.
7. Revocable letter of credit is not very common in export trade.
8. Pre-shipment finance is not provided by the commercial banks.
9. State trading is resorted to for a number of reasons.
10. Agency agreement is not a legal document.

Part Two:
1. Write about masculinity vs. feminity of culture.

2. Write a note on ‘Organic effect’ that affect the decision making process.

3. What is ‘Ad Valoram’ rate of duty?

4. What is ‘Diversified strategy’ for advertisement?

END OF SECTION A
Section B: Caselets (40 marks)
• This section consists of Caselets.
• Answer all the questions.
• Each caselet carries 20 marks.
• Detailed information should form the part of your answer (Word limit 200 to 250).


Examination Paper of Marketing Management 
IIBM Institute of Business Management 2 

Caselet 1
Export Marketing:
The trade in black pepper is unhappy that exports may not show a sign of revival in prices in the immediate future. World prices have been showing a downward trend for eighteen months and this has resulted in much lower earnings for exporters . The UK, West Germany and the Netherlands have cut their import requirement though the American demand has shown some growth. Brazil has been resorting to aggressive selling at lower prices and the expectations are that its exports will reach an all-time peak of 32,000 tones in the 1981-82 season. The 1981-82 Indian season is only about six weeks away. The Brazilian offensive has forced India to withdraw so to any from the US and West European markets and increase its reliance on communist buyers. As many as 1980-81.the Soviet Union alone accounting for 12,647 tones. But exporters are concerned at the diversion on such a scale of this trade.
1. Had you been the pepper exporter, what would be your short term and medium-term export marketing strategy in the above environment?

Caselet 2
SMART KIDS – SELLING EDUCATIONAL GAMES AND
RESOURCES TO THE WORLD
Smart Kids Ltd. An Auckland company that makes educational games and resources to read and understand maths has won a Trade New Zealand Export Award for its success in international markets in 2003.Established eight years ago in the family home basement, Smart Kids is led by husband and wife team, joint chief executives David and Sun Milne and their sons Duncan and Frase. She Milne, an ex-teacher, says from just 30 products when it started, the company produces more than 200 produces catering for student’s activities, grammar concepts and numeracy. She says the international appeal of Smart Kids products was highlighted recently, when company’s ..that could cover almost 70,000 schools and compete with every established educational publisher”. He says annual exports now exceed $2.2 million and account for more than 90% of turnover. In order to grow the business, surplus profits are reinvested back into product development, infrastructure – the company recently moved its Auckland operation into new 20,000 

Examination Paper of Marketing Management 
IIBM Institute of Business Management 3 

square feet premises in Ellerslie. Mr. Milne says the Smart Kids brand is now well established internationally with the company enjoying many competitive advantages, including its New Zealand origin. New Zealand education is highly regarded overseas and we find that international teachers to get hold of educational products made in this country.
1. What are the major considerations for a firm in order to while deciding its markets entry strategy?

2. To what extent direct control and ownership are critical for Smart kids export distribution strategy?

1. “India’s export markets are still largely limited to the developed countries.” Critically examine this statement highlighting the main factors responsible for the present state of affairs and your views about the future prospectus.

2. “A world in which exchange rates fluctuate constantly is a threat to international marketing”. Discuss?

END OF SECTION C 

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Examination Paper: Marketing Management
IIBM Institute of Business Management 1
IIBM Institute of Business Management
Examination Paper MM.100
International Marketing Management

1. International marketing includes activities that direct the flow of goods from
a. One country to one country
b. One country to another country
c. One country to multiple country
d. All of the above
2. ETC stands for
a. Expert trading companies
b. Essential trading companies
c. Export trading companies
d. None of the above
..
8. OCED has been a destination of a major portion of _______ exports
a. Japan
b. USA
c. India
d. UK
9. Psychographic segmentation involves grouping people in terms of
a. Attitudes
b. Life styles
c. Values
d. All of the above
10. Foreign direct investment would be permitted up to ________ in the development of the
zones
a. 100%
b. 90%
c. 38%
d. 48%
Part Two:
1. Differentiate between domestic & international marketing.
2. Write a short note on World trade organization (WTO).
3. Briefly describe the exim policy of India (one part of India’s export import policy).
4. Write a short note on tariff and non tariff barriers of international trade.

Case let 1
Export Marketing:
The trade in black pepper is unhappy that exports may not show a sign of revival in prices in the
immediate future. World prices have been showing a downward trend for eighteen months and this
has resulted in much lower earnings for exporters. The UK, West Germany and the Netherlands have
cut their import requirement though the American demand has shown some growth. Brazil has been
resorting to aggressive selling at lower prices and the expectations are that its exports will reach an
all-time peak of 32,000 tones in the 1981-82 season. The 1981-82 Indian season is only about six
weeks away. The Brazilian offensive has forced India to withdraw so to any from the US and West
European markets and increase its reliance on communist buyers. As many as 1980-81.the Soviet
Union alone accounting for 12,647 tones. But exporters are concerned at the diversion on such a scale
of this trade.
Questions:
1. Had you been the pepper exporter, what would be your short term and medium-term export
marketing strategy in the above environment?
2. Could you examine the weak points in this case study?
Case let 2
SMART KIDS – SELLING EDUCATIONAL GAMES AND
RESOURCES TO THE WORLD
Smart Kids Ltd. An Auckland company that makes educational games and resources to read and
understand math’s has won a Trade New Zealand Export Award for its success in international
markets in 2003.Established eight years ago in the family home basement, Smart Kids is led by
husband and wife team, joint chief executives David and Sun Milne and their sons Duncan and Frase.
She Milne, an ex-teacher, says from just 30 products when it started, the company produces more
than 200 produces catering for student’s activities, grammar concepts and numeracy. She says the
international appeal of Smart Kids products was highlighted recently, when company’s SMART
PHONICS was listed amongst the top five products out of almost 100 in the education trade show in
the United Kingdom. The key requirement .. including its New Zealand
origin. New Zealand education is highly regarded overseas and we find that international teachers to
get hold of educational products made in this country.
Questions:
1. What are the major considerations for a firm in order to while deciding its markets entry
strategy?
2. To what extent direct control and ownership are critical for Smart kids export distribution
strategy?
END OF SECTION B
Section C: Applied Theory (30 marks)
• This section consists of Applied theory.
• Answer all the questions.
• Each question carries 15 marks.
• Detailed information should form the part of your answer (Word limit 150 to 200 words).
1. What do mean by International marketing? Discuss the scope of International marketing.
2. Describe the export documentation framework in India in detail.

IIBM Institute of Business Management 5
IIBM Institute of Business Management
Examination Paper MM.100
Research Methodology

1. Research is an art of _________ investigation
a. Technological
b. Scientific
c. Political
d. None of the above
2. Exploratory research is flexible and very ________ research
a. Variable
b. Visuals
c. Versatile
d. None of the above
3. Frame error, chance error and response error are collectively called
a. Total error
b. Non sampling error
c. Sampling error
d. Universal error
..
9. One tailed & two tailed test are the part of _________ test
a. Null
b. Hypothesis
c. Alternative
d. None of the above
10. Chi – square is an important ______ test
a. Parametric
b. Probability
c. Non – parametric
d. None the above
Part Two:
1. What is ‘Sequential sampling’?
2. Write a short note on ‘nominal scale’.
3. Write a note on ‘Z – Test’. (One of the parametric test for hypothesis).
4. What are the cautions to be taken on ?2 (chi square) test?

Case let 1
Swastika Computer System was established in 1981 at Delhi to provide computer training. In 1980s
computer education was relatively new in India. Personal computers 286 existed and MS DOS was
the operating system. Languages like Basic, Pascal, COBOL, FORTRAN were used in programming.
Swastika Computer Systems was established with their support departments namely computer
assembly, faculty training and computer servicing department. In the first financial year, it recorded a
turnover of Rs 11.5 lakhs. Within a few years of its existence, .. delayed. The faculty started
leaving for greener pastures.
Worried by the number of faculty turnover, the head office started a practice of recruiting only
those faculties willing to sign a bond of 3 years. The organization started a practice of taking a deposit
of Rupees 5000 from the joining faculty, which would be refunded after 3 years. In case the faculty
left before this duration, the deposit stood forfeited. This policy further reduced the quality of faculty
joining Swastik Computer Systems, Bhopal.
Questions:
1. What according to you went wrong at the Bhopal branch?
2. What can be done to revive the Bhopal branch?
Case let 2
Mind tree which was founded in 1999 in India by a group of IT professionals who wanted to chart a
somewhat distinctive path. Today, it has a top line of $269 million and is rated as one of the most
promising mid-sized IT services companies. Creditable as that is, Mind Tree does not want to be just
that. There is an element of serendipity about what it has been doing over the last year. In 2008, it
designated one of its founders Subroto Bagchi ‘Gardener’, ..private
continuum, making it a rich learning process “which has helped connect so many dots.” Of the
hundred who will be engaged, may be 50 will leave, of them 25 may better themselves only
marginally, and from the remaining 25 ten will emerge who will carry the company forward.
Questions:
1. What do you analyse as the main reason behind the success of Mind tree?
2. Do you think that redefining the mission statement shows the lacunae on the part of the
founder members of an organization? Why?
END OF SECTION B
1. What are the various methods of collecting statistical data? Explain in brief their merits and
demerits.
2. What do mean by Research design. What are basic types of research design?

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Examination Paper
22
IIBM Institute of Business Management
IIBM Institute of Business Management
Examination Paper MM.100
International Financial Management

1. Maintenance margin money denotes the minimum level to which the margin is allowed to
fall in the sequel of loss, if the balance drops below this, one has to deposit,
a. Initial margin amount
b. Variation margin amount
c. Maintenance margin amount
d. Initial as well as variation margin amount.
2. The two kind of swap in the forward market are
a. Forward swap and reverse swap.
b. Reverse swap and option swap.
c. Forward and option less swap.
d. Forward swap and option swap.
..
6. In cylinder or tunnel option, the correct option is
a. If the spot rate is lower than the lower strike rate then buyer has to pay lower spot rate.
b. If the spot rate is lower than the lower strike rate then buyer has to pay lower strike rate.
c. If the spot rate is higher than the higher strike rate then buyer has to pay lower strike
rate.
d. If the spot rate is higher than the higher strike rate then buyer has to pay higher strike
rate.
7. The concept of parallel loan says
a. Amount of the loan moves out of the county but it serves the purpose of internal loan
also.
b. Amount of the loan moves out of the county but it serves the purpose of cross border
loan.
c. Amount of the loan moves within the county and it serves the purpose of external loan
only.
d. Amount of the loan moves within the county but it serves the purpose of cross border
loan.
8. According to one of the earliest theory proposed by Hymer on the imperfect market
a. Multinational firm is a typical imperfect market.
b. Multinational firm is a perfect market
c. One should not look for control if want the maximum profit
d. None
9. If the NVP(net present value) from parent’s perspective and from the subsidiary’s
perspective are positive and negative respectively then
a. Project can not be accepted
b. Project shall be accepted
c. Project may be accepted but it is doubtful how far useful for parent unit.
d. Project may be accepted but chance of loss in host country currency will be there.
10. If ‘A’ and ‘B’ are the price elasticity of demand for import and export respectively then
devaluation helps to improve current account balance, only if
a. 2A + B is greater than 1.
b. A - B is equal to 0.
c. A+B is greater than 1.
d. A + B is lesser than 0.
Part Two:
1. Write a note on ‘Fixed Parity System’ for exchange rates.
2. What are Direct & Indirect Quotes of exchange rates?
3. What is ‘Forward Market Hedging’?
4. How could ‘Optimization of Portfolio’ be achieved?

Caselet 1
Managing Exchange Rate Risk
Mahindra International (India) imported spares of an engine from a US manufacturer for $ 5,000 per
annum at a price of $ 2.5 per piece. The average exchange rate during 2001-02 was Rs. 47.70/$. The
Indian company imported the spares also from a British manufacturer. In fact, it had diversified its
import in view of reducing the risk associated with the supply. The import from the USA was
competitive in view of the fact the same spares imported from the UK was slightly costlier. The
American spares cost Rs. 119.25 per piece, .. sterling did
not appreciate during this period. All this happened in the wake of the exchange rate changes.
Questions:
1. Mention the loss borne by the US exporter in the sequel of appreciation of dollar.
2. What strategy the Indian importer needs to follow to hedge the exchange rate risk?
Caselet 2
ABN Amro Bank and Correspondent Banking in India
ABN AMRO bank has emerged as a major correspondent bank owing to a large network. In India, it
operates in six major cities, viz. Baroda, Chennai, Kolkata, Mumbai, New Delhi and Pune. Being a
correspondence bank, its product offerings are found primarily in the area of trade and clearing. It is
doing well in these owing to strong tie-up with local Indian banks reaching 350 centres across the
country. As a result, payments are effected speedily and effectively.
.. institutions and corporate in the area of
regulatory, economic and financial matters including depository services.
Questions:
1. Describe the network of ABN AMRO Bank in India.
2. What role does it play for global cash management?
..
1. Crawling peg is the compromise between fixed exchange rate and floating exchange rate
discuss.
2. Is international working capital management more complex than the domestic working
capital management?