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Tuesday, 27 June 2017

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Examination Paper: Aviation Management
IIBM Institute of Business Management
Examination Paper MM.100
Aviation Management
Section A: Objective Type (30 Marks)
• This section consists of Multiple Choice Questions and Short note type Questions
• Answer all the questions
• Part one carries 1 mark each and Part two questions carry 5 marks each.
Part One:
Multiple Choices:
1. Which of the following are comes under ‘Air safety topic’?
a. Lightning
b. Ice & snow
c. Fire
d. All of the above
2. JATO stands for _______
3. Beam movement, location of beam related to airport and loser stability comes under which of the
following of analyzing the hazard?
a. Situational factor
b. Operational factor
c. Laser/bright factor
d. Pilot/aircraft factor
4. Which of the following-is not the aviation standarda.
ARINC 429
b. ARIN 424
c. ARINC 653
d. ARINC 444.
5. The total weight of the passengers,: their luggage, and cargo is known as:
a. Payload
b. Ramp weight
c. Brake release weight
……………………….
4. Write short note on “Global air traffic management”.
END OF SECTION A
Examination Paper: Aviation Management
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IIBM Institute of Business Management
Section B: Caselets
Caselet 1
In relation to Aus Airlines, the scenario of airline industry is understood as a highly competitive industry.
Commercial air transport is considered to be important for personal mobility, commerce and national
security reasons. It facilitates growth, world trade, international investments and tourism and is thus
considered to be very significant to the globalization taking place in many industries. The demand for
airline service is income elastic. As real income increases, passengers ……………….
Position of the airlines, moreover, the airlines, should also maintain standards to maintain quality of
services, which enable it to retain the customers.
Questions:
1. Identify the challenges faced by the Aus Airlines in a run to survive.
Examination Paper: Aviation Management
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IIBM Institute of Business Management
2. What type of strategy helps in increasing the revenues of the Aviation Industry?
Caselet 2
Inside his 20th floor office in Air India Building, a chairman and managing director V Thulasidas is
reading a new master plan to revive the airline’s fortunes. For the past few years, Air India has been
steadily losing market share to international airlines like British airways, KLM, Emirates and Singapore
Airlines. Despite being the national carrier, its market share of outbound traffic from India has come
down to just 20percent from 40 percent in the 1970s. If that weren’t enough, now low-fare airlines from
the gulf and South-East Asia are eyeing the Indian market.
That’s why, for the past one year………………
 board of the
subsidiary will be from Air India. “You can’t recruit raw people; there will be few people on deputation
for some time. There won’t be a problem as they will have clear cost and revenue parameters within
which they have to function,” says Thulasidas. It does look like the best bet for a Maharaja who has fallen
on bad days.
Questions:
1. What strategy should Air India follow to satisfy its ‘Price- sensitive’ customers without losing
money? Comment.
2. Suggest some features that Air India could adopt to differentiate itself from its competitors.
Section C: Applied Theory
1. Define landing, and also explain the types of landing?
2. Explain aviation industry in India, and list the challenges faced by aviation industry?

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