NMIMS assignments April 2022:Contact us for unique assignments at assignmentssolution@gmail.com

 

NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Marketing Strategy
Internal Assignment Applicable for April 2022 Examination

1. What is Value Chain Analysis? Explain process of value chain with help of an example
(10 Marks)

2. Explain following defending market share strategy – Position defense, flank defense, preemptive
defense and mobile defense strategy (10 Marks)

3.a. Explain any one Market Follower strategy with an example. (5 Marks)

3.b. Explain McKinsey’s 7S Model (5 Marks)