NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Management Theory and Practice
Internal Assignment Applicable for December 2021 Examination
Assignment Marks: 30
Instructions:
All Questions carry equal marks.
All Questions are compulsory
All answers to be explained in not more than 1000 words for question 1 and 2 and for
question 3 in not more than 500 words for each subsection. Use relevant examples,
illustrations as far as possible.
All answers to be written individually. Discussion and group work is not advisable.
Students are free to refer to any books/reference material/website/internet for attempting
their assignments, but are not allowed to copy the matter as it is from the source of
reference.
Students should write the assignment in their own words. Copying of assignments from
other students is not allowed.
Students should follow the following parameter for answering the assignment questions.
1. Can you do a SWOT Analysis of any 1 Indian company of your choice dealing in FMCG?
(10 Marks)
2. MG Motors have been having a tough time from the time of their launch in India. They
feel that there have been a lot of pilferages and wastage in their production and they need
| For Theoretical Answer | |
| Assessment Parameter | Weightage |
| Introduction | 20% |
| Concepts and Application related to the question | 60% |
| Conclusion | 20% |
| For Numerical Answer | |
| Assessment Parameter | Weightage |
| Understanding and usage of the formula | 20% |
| Procedure / Steps | 50% |
| Correct Answer & Interpretation | 30% |
NMIMS Global Access
School for Continuing Education (NGA-SCE)
Course: Management Theory and Practice
Internal Assignment Applicable for December 2021 Examination
to sort it out as soon as possible. Also, the time taken to manufacturer one unit of their
cars is extremely high as compared to global benchmarks. They have hired you as a
consultant for the same? Can you explain the concepts of JIT and Lean Production to
them and help them apply the same in order to reduce their troubles? (10 Marks)
3. Lemon Tree, a premium chain of hotels across the country has suffered tremendous losses
during this pandemic and have hired you as a consultant in order to analyze the same
a. Can you explain Political, Economic and Social forces which have had an impact on the
business? (5 Marks)
b. Can you also help them apply the contingency approach of Modern approach in order to
face the pandemic effectively? (5 Marks)
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